21/09/2024
Meet Elena, an important member of our team! She’s 8 years old, in second grade, and she’s excited to help us create the best sets possible.
Elena loves playing with LOL dolls, drawing, and experimenting in the kitchen. In her free time, she enjoys riding her bike and says her favorite animal is a “cat-unicorn”!
Why does it matter that we have a girl on our team?
We want to better understand the girls we’re designing for and creating a better world for. Elena helps us with that. By listening to her and observing her play, we gain insight into the fears, desires, needs, and interests of girls today. The most important thing for us is that our sets are tested by girls of the age they’re made for. This helps us know if the set is fun, educational, and if there are any questions we need to answer.
Last weekend, Elena tested our new set.
Her impressions:
“A game that could last for hours—it’s hard to get bored!”
She started by drawing concentric circles, which sparked new ideas. Then she added waves that created different shapes when spun. Next, she experimented with glitter, figuring out how to make it shine best—whether it spins fast or slow. This simple set offers endless possibilities for creativity and inventing new things!
