Dawsons

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Two events. One incredible month. Zero excuses not to show up. 🎶✨May at Dawsons is shaping up to be something really spe...
13/05/2026

Two events. One incredible month. Zero excuses not to show up. 🎶✨

May at Dawsons is shaping up to be something really special, and we cannot wait to share it with you all. Here is what is on:

🗓️ 16 May (Saturday): Swana Records Event: Fundraiser for Lebanon (3:00 pm to 6:00 pm)
🗓️ 30 May (Saturday): Open Mic Night with Joe Anderton (3:30 pm to 5:00 pm)

Music has always had the power to bring people together and raise them up, and this month at Dawsons Local Soho, we're doing exactly that in the most brilliant way possible.

Head to the link in bio to find out more and grab your spot before they are gone: https://lnk.bio/dawsonsmusicco

11/05/2026

Choosing between these three Fender icons is the kind of problem every bassist wants to have.

You could go for the late '60s Precision Bass if you need that authoritative thump and rock-solid intonation. Perhaps the early '60s Jazz Bass is more your speed with its warm slab rosewood board and bell-like clarity. Do not overlook the early '70s Jazz Bass either because those block inlays and bound fingerboards look absolutely brilliant under the lights.

Need to check them out in person? Head down to Dawsons to check out the Vintera III collection!

06/05/2026

Ever felt like your sound is missing that certain something to make it pop?

Enter the Fender Vintera® III Early '60s Bass VI®, the hybrid hero that’s part guitar, part bass, and all soul. With its 30” scale and those growling single-coil pickups, you’re in for a world of rich, articulate tone.

Its vintage-style floating tremolo lets you dial in everything from subtle surf warbles to deep shoegaze dives with ease. Its resonant alder body and "C"-shaped neck offer that classic Fender feel that’s as comfortable as your favourite pair of boots. It’s time to stop blending in and start standing out with a truly legendary instrument.

Shop the Fender Vintera III collection at Dawsons.

May is the month your gear fund finally starts giving something back, and Dawsons is making sure of it. All Dawsons Rewa...
05/05/2026

May is the month your gear fund finally starts giving something back, and Dawsons is making sure of it.

All Dawsons Rewards members earn 2x points on every purchase storewide throughout May, across legendary British and international brands like Fender, Martin, Marshall, and loads more that deserve a permanent spot in your setup. Whether you're restocking on accessories, upgrading your amp, or finally pulling the trigger on that guitar you've been eyeing since January, every pound spent right now is earning at double speed.

VMI Connect members get an extra treat on top, spend ÂŁ600 or more during the campaign period and unlock an additional 1,000 bonus points, which is a lovely little reward for an even lovelier shopping session.

No restrictions, no faff, just shop what you love, earn twice the points, and let your rewards build towards something brilliant. This offer ends 31 May, so don't leave those bonus points on the table: https://www.dawsons.co.uk/collections/featured-2x-points-storewide-2026

You’ve heard these sounds on almost every hit record of the last decade, and now it’s your turn to take control of the l...
28/04/2026

You’ve heard these sounds on almost every hit record of the last decade, and now it’s your turn to take control of the legend at Dawsons.

Nord Keyboards are officially on the Dawsons' family of brands—bringing their elite electric piano and keys to our store. These instruments are celebrated for their organic textures and hyper-realistic sounds that sit perfectly in any musical setting.

Their build quality is nothing short of exceptional, with a ruggedness that ensures your gear remains your partner for a lifetime of music-making. These are more than just keyboards; they are a professional statement of intent for any serious player who refuses to compromise on tone.

Discover the secret weapon of the world’s most discerning musicians—shop Nord Keyboards at Dawsons now: https://lnk.bio/dawsonsmusicco

27/04/2026

Whether you are chasing the short-scale bite of the Jaguar or the atmospheric jangle of the Jazzmaster, Fender’s brand new American Professional Classic series has you completely sorted.

This collection takes two of the most iconic offset silhouettes and fits them with high-performance hardware that will not let you down mid-set. The Greasebucket Tone System is a total game-changer for both guitars, allowing you to roll off the highs without losing your gain or turning your sound into a muddy mess.

You are also getting those rock-solid Staggered ClassicGear tuners, merging a traditional aesthetic with the tuning precision that modern players demand. Every alder body of these guitars is finished in signature Fender colours that look properly suave under stage lights or in the studio.

Don’t settle for the ordinary when you can have the original icons—come and shop our Fender collection at Dawsons.

24/04/2026

If you believe that a guitar is only as good as its smallest details, the Fender Vintera III lineup is about to be your new obsession.

Fender's new Vintera III Mid ‘60s and Late ‘50s Telecasters are, quite frankly, nothing short of world-class. Experience the bright, cutting tones of vintage-style pickups that have been custom-voiced to replicate the sounds that defined the 20th century. Between the chunky Late ‘50s "V" neck and the sleek Mid ‘60s "C" profile, you’re spoilt for choice when it comes to that legendary playing feel.

Every bend feels effortless thanks to the vintage-tall frets, while the period-correct hardware ensures your tuning stays rock-solid during every session. This isn’t just a new series— it’s a love letter to the era that established the vintage Fender guitars we all adore today.

Discover your next "forever guitar" at Dawsons!

The most exciting music in London isn’t found on a playlist; it is happening live in a room on Denmark Street tomorrow!W...
23/04/2026

The most exciting music in London isn’t found on a playlist; it is happening live in a room on Denmark Street tomorrow!

We’re inviting you to the second edition of the Dawsons Open Mic, where the amazing Dean Longden will be leading an evening of stripped-back, acoustic brilliance.

This isn’t your average gig—it’s a raw and authentic community takeover where musicians and songwriters come together to keep the spirit of Denmark Street alive. If you’d like to perform, please make sure you purchase a ticket before adding your name to the open mic list on the day. Be quick as slots are limited!

Here are the details:

🗓️ Friday, 24th April
🕰️ Doors 3:50 pm | Show 4:00 pm – 5:30 pm
📍 Dawsons Soho, Denmark Street
🪪 18+ only (Please bring ID)

Free drinks. Big vibes. Real community.

Come for the headline set, stay for the discovery! Register at the link now: https://lnk.bio/dawsonsmusicco

23/04/2026

Ready to shop gear trusted by the world’s biggest artists at stellar prices?

Our Bank Holiday Music Savings gives you up to 20% off the biggest names in the business, including Fender, Martin, and Heritage. It is a rare opportunity to upgrade your sound with high-end guitars that are built to last a lifetime of playing. These as-is deals are strictly limited, so once they’ve vanished from our shelves, they are gone for good. The sale ends on 3 May, so move fast and give your music the respect it deserves!

Shop our Bank Holiday Music Savings at Dawsons now.

P.S. VMI Connect members, you’re eligible for an extra 5% off! Grab your discount code in the VMI Connect app.

17/04/2026

Can’t decide which decade of Stratocaster tone suits your soul?

Take a listen to the new Vintera® III Late '50s, Early '60s, and Late '60s models to hear exactly how Fender’s new Strats sound. From the crystalline chime of the Late '50s maple neck to the punchy warmth of the Early '60s rosewood board and that aggressive Late '60s-style bite, the tonal variety is staggering.

Fender has truly nailed the period-correct mojo this time around, using re-voiced pickups that capture the specific "quack" and "growl" of each era. Whether you’re a blues purist or a psych-rock enthusiast, there is a specific make and character here designed just for your hands.

Stop by our showroom to feel and hear the difference for yourself!

The wait is finally over! It’s time to travel back to the golden era with a modern twist.The Fender Vintera III Series i...
14/04/2026

The wait is finally over! It’s time to travel back to the golden era with a modern twist.

The Fender Vintera III Series is officially here, bringing those legendary vintage specs to a whole new generation of players. Whether you’re after the sparkling chime of the 50s or the soul of the 70s, these instruments are built to capture that elusive period-correct mojo.

Every detail, from the era-accurate neck profiles to the re-voiced pickups, has been refined to ensure your tone is nothing short of iconic. This collection isn't just about nostalgia; it’s about giving you the reliability and feel of a boutique instrument at a price that won’t break the bank.

Stop by our store or get in touch with us to reserve these vintage-inspired guitars you’ve been dreaming of: https://lnk.bio/dawsonsmusicco

Address

23 Denmark Street
London
WC2H8NH

Telephone

+442045381196

Website

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