Purple Butterfly ltd

Purple Butterfly ltd Beautiful French & Italian fashions at:


8 Denmark St, Wokingham RG40 2BB Every item is sourced and hand picked by mysef with my customers in mind.

Purple Butterfly Ltd was established in 2010 by myself, Germaine Kelly and I am a dedicated follower of fashion. I travel to France and Italy to search for the beautiful and unique with new stock arriving weekly. We have the most friendly Team on hand to help and advise our customers, it's retail therapy at it's best.

08/09/2026

Hi Girls, and just like that, Purple Butterfly Boutique will reopen tomorrow and we cannot wait to welcome you back after our short break. While we’ve been away, a little magic has happened behind closed doors. The boutique has completely transformed into an Autumnal fashion haven and we’re ready to reveal our gorgeous new collection. This season is all about rich, comforting warmth; think indulgent Bordeaux wines, deep espresso chocolate and smooth toffee mochas, all beautifully mirroring the bejewelled tones of falling Autumn leaves and effortlessly balanced by the seasons must have, creamy Cloud Dancer neutrals. We have some lovely cozy knits, tactile fabrics that feel as good as they look. You’ll see some stunning new handbags, scarves and jewellery to add that finishing touch. So, pop in have a browse and a catch up. See you tomorrow. 😘

07/09/2026

Hi Girls, a little behind the scenes magic for you this Monday morning at Purple Butterfly Boutique. Here’s a little sneak peek at the gorgeous new season colours, textures and prints waiting for you when we reopen this Wednesday 9th September and we can’t wait to see you. 😘

Hello Everyone, it’s starting to feel like Autumn, but there’s still the warmth of Summer lingering in the air. As the s...
03/09/2026

Hello Everyone, it’s starting to feel like Autumn, but there’s still the warmth of Summer lingering in the air. As the school gates open across Wokingham this week, we want to send a little love ❤️ to all our local families navigating the busy back to school routines.

To every local boy and girl with shiny brand new shoes,👞 🥿
Purple Butterfly Boutique wishes luck in everything you choose.
Our fluttering wings 🦋 are sending out a wave of local cheer.😃
To help your local learners start a wonderful new year.
And while the kids are settling in and studying on track,
Mums, Grandmas, Aunts and friends - it’s time to
welcome Autumn back.🍁
We’re here with cozy layers and styles you love to wear,🧣👖
Ready for the school run or a casual morning flare.
Good luck to all the families from our Boutique to your door.
May this new term bring happiness, success and
so much more.🍁🍂😘

Hi Girls, and that’s a wrap for Summer 2026 🥂✨! What a fantastic Summer, one of our best, here at Purple Butterfly Bouti...
30/08/2026

Hi Girls, and that’s a wrap for Summer 2026 🥂✨! What a fantastic Summer, one of our best, here at Purple Butterfly Boutique, finishing with a triumphant sell out sale, as you can see from our empty rails. 👏👏👏👏🎉Before we turn off our lights for a short break to recharge our creative batteries, I want to say a BIG Thank You to our incredible Team for your endless energy, support snd friendship ❤️ and a BIG Thank You to you, our gorgeous customers, for your loyalty and love ❤️; the atmosphere throughout the entire Summer has been fantastic.
We’re now officially closed and we look forward to reopening on Wednesday 9th September to unveil a fabulous, new season 🍂 collection. Until then, wishing you a wonderful rest of your Summer. 🍾Lots of Love, Germaine 🦋😘

29/08/2026

Hi Girls! This one’s for you! 🥰EVERYTHING IN OUR SALE IS £10 OR LESS - TODAY ONLY. Today’s our last day before we close for a short, well earned break, we reopen on Wednesday 9th September with our fabulous new season collection. Shop opens 10am, closes - who knows!😘

28/08/2026

Happy Friday Lovely Ladies, the long weekend is finally here and Purple Butterfly Boutique has been absolutely buzzing all week. We’ve loved hearing your laughter and seeing you find a fab bargain, the atmosphere has been incredible. Because you’ve given our Summer Sale such a huge response, we have a little surprise for you; we’ve just added brand new styles to the sale rails today 💃🎉. Take a look 👀 at the reel to see a sneak peek of the gorgeous pieces that just hit the shop floor. Remember, we don’t do sales often but when we do EVERYTHING IS 50% OFF! Pop in ASAP, enjoy the vibe and grab a fabulous bargain. 🛍️😘

27/08/2026

Hi Girls, the non stop sunshine might have taken a break today, but our 50% OFF EVERYTHING Sale certainly hasn’t. Here at Purple Butterfly Boutique we’ve got the perfect rainy day retail therapy waiting for you. Pop in and say hello to our lovely Marian today. 🛍️😘

Hi Girls, we still can’t believe the sad news about beautiful Dolly, but if she taught us anything, it’s that there is n...
26/08/2026

Hi Girls, we still can’t believe the sad news about beautiful Dolly, but if she taught us anything, it’s that there is no such thing as too much sparkle, too much hair or too much hard work. So, to keep that fabulous energy going with utmost respect, we’ve poured ourselves a cup of ambition and we’re working 9-5, or at least 10.30-4.30, to bring you our SUMMER SALE! Absolutely EVERYTHING is 50% OFF! Including these stunning western style belts and Dolly sure did love a glamorous belt. 💜🎶🎸😘

Dolly will sparkle 💖 forever. My favourite Dolly quote; “I’m not offended by all the dumb blonde jokes, because I know I...
25/08/2026

Dolly will sparkle 💖 forever. My favourite Dolly quote; “I’m not offended by all the dumb blonde jokes, because I know I’m not dumb… and I also know I’m not blonde”. In a social media fixated world where so many think they’re wannabe celebrities and legends, she was the real deal. 🎶🎸🤠🦋😘

25/08/2026

Hi Girls, a glorious day ☀️for a little SALE shopping at Purple Butterfly EVERYTHING is HALF PRICE! 🛍️😘

Address

Reading

Opening Hours

Monday 10:30am - 4:30pm
Tuesday 10:30am - 4:30pm
Wednesday 10:30am - 4pm
Thursday 10:30am - 4:30pm
Friday 10:30am - 4:30pm
Saturday 10:30am - 4:30pm

Telephone

+441183271190

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