12/06/2026
A Message from Hobby Lords
Over four years ago, we set out to reshape the hobby industry - not quietly, not cautiously, but with the conviction that this community deserved something bigger. We called it A New Era, and every step since has been taken with purpose. Every store, every event, every challenge overcome has been part of a march that never stopped.
For over a year, we’ve been building toward a moment unlike anything we’ve attempted before. On Monday, we reveal what comes next - a milestone that marks the biggest leap in our history, one that carries the weight of where we began and the scale of where we’re heading. Once more into the breach. The march continues Monday.
To my team - you’ve given your all, day after day, with a level of dedication that can’t be taught. You’ve built this with your hands, your hearts, and your belief in what Hobby Lords could be.
The next chapter begins soon.
