10/21/2026
Barbara Kruger × MOCA Store
More than three decades after Untitled (Questions) was first installed at MOCA, Barbara Kruger has created a new graphic specifically for the MOCA Store, drawing on her monumental work.
Originally commissioned by MOCA in 1989 for the exhibition A Forest of Signs: Art in the Crisis of Representation, Untitled (Questions) was installed in 1990 on the facade of The Temporary Contemporary, now The Geffen Contemporary at MOCA. The red, white, and blue work returned to the building in 2018, posing questions about power, freedom, patriotism, and civic engagement that remain as relevant today as ever.
For the new collection, Kruger has incorporated an additional question, “WHO DOES THE CRIME?”, alongside her own interpretation of the MOCA logo.
The collection includes a T-shirt, hoodie, tote bag, hat, magnet, and sticker, produced exclusively for the MOCA Store.
Available now in-store and online at mocastore.org.
ABOUT BARBARA KRUGER
One of the most influential artists of the past half-century, Barbara Kruger (b. 1945) uses images, text, and technology to question established power structures and social constructs. Her distinctive visual language spans print, video, installation, and large-scale architectural interventions, often engaging directly with public spaces and the social and political conditions of their time.
Untitled (Questions) mural photograph: Elon Schoenholz Elon Schoenholz
