05/08/2026
Meet Behin Forghanifar — architect, interior designer, curator, and storyteller.
Born and raised in Tehran and now based in NYC, Behin brings a global perspective to everything she creates. Through Jabeh, her mission is simple yet powerful: to celebrate and elevate the rich, layered world of Middle Eastern design.
Jabeh—meaning “box” in Farsi—is more than a marketplace. It’s a bridge between tradition and modernity. A space where every piece carries a story, every artist holds a legacy, and every collection invites you to bring that history into your own home.
After over a decade in the design industry, Behin saw a gap—clients weren’t just looking for beautiful pieces, they were craving meaning, craftsmanship, and connection. Access, however, wasn’t easy. That’s where Jabeh was born.
Behind Jabeh is a vision—and a woman who truly lived it.
Behin’s eye for detail, textures, and cultural depth shapes every collection you see.
Jabeh isn’t just a platform.
It’s her story, her roots, and her belief that art should be seen, felt, and celebrated everywhere 🌍
| female founder brand | women owned business | middle eastern entrepreneur | persian entrepreneur | creative founder story | interior design curator | art curator platform | founder led brand | small business owner journey | diaspora creatives | artist platform | design with purpose |