Custom Rod & Reel

10/21/2026

A quick trip to the Bahamas turned into a pretty successful day on the water 🎣🔥

Before heading across, one of our customers stopped by our Fort Lauderdale shop for fresh line on his reels and new skirts on his wahoo lures. Safe to say the prep paid off!

Heading offshore? Stop by either Custom Rod & Reel location and let us get you ready for your next trip! 🎏

10/20/2026

It’s the little details that make a custom rod stand out! 🎣🔥

From bold color combinations to custom decals, guide selection and finishing touches, every rod can be built to match your style and fit your needs 🤩

Follow along for Part 3 as Josh continues breaking down the different components of a custom wrapped rod!

10/19/2026

A little weekend rain in the forecast doesn’t mean the fish stop biting 👀

Stop by Custom Rod & Reel and gear up for your next trip! 🤝🤩

10/16/2026

The details make the difference 🔥

Grey fish-scale heat shrink going over an EVA foam foregrip for a clean, textured finish on this custom rod build.

Looking to customize your next rod? Stop by Custom Rod & Reel and let’s build it your way! 🎣

10/14/2026

10/13/2026

We’re headed to FLIBS 2026! Fort Lauderdale International Boat Show 🛥️⚓️

Catch the Custom Rod & Reel crew at the Fort Lauderdale International Boat Show October 28-November 1! 📆

Stop by our booth and say hello! 👋

10/05/2026

Mullet run doing what it does best 🤝

Big ole snook put to the test on a Jigging World rod picked up right here at our Pompano Beach shop! 🎣

Snook season closes December 1, so there’s still time to get after them! Stop by Custom Rod & Reel and get all of your snook supplies before the season’s gone. 👋

09/29/2026

Weather’s not cooperating? Your next rod can 🎣

If you’re stuck inside, might as well make it productive. Stop by our Pompano Beach or Fort Lauderdale shop and start designing your next custom rod order 🛠️

09/22/2026

First day of fall looks a little different in South Florida 😉

Cooler days are coming (🙏), northeast winds are on the way, and there’s plenty of mahi around 🐠

Who’s ready for fall fishing?!

09/16/2026

Every custom build starts with the details ➡️ from the blank and components down to the colors and wrap 🎨

Have a custom build in mind? Stop by either shop or give us a call to get yours started 💪