26/01/2026
Welcome to story nr. 59 - our series spotlighting women driving and .
This week, we rise with Mariem Helali, transforming tradition into opportunity. 🧺
Through Touka Création and with support from the Creative Tunisia project, implemented by and funded by the European Union, Mariem is reviving the ancestral art of Halfa weaving while creating sustainable livelihoods for rural women. By blending heritage craftsmanship with modern design, her work shows how culture, creativity, and entrepreneurship can build inclusive growth and lasting impact. 🌍
👉Read her story: https://bit.ly/ELLEvate59
Inspired by Mariem Helali’s journey? Explore more women’s inspiring stories: https://www.unido.org/ellevate
UN Women UNIDO ITPO Bahrain Business and Professional Women Freetown -BPW
