SARA The Label

SARA The Label Designed in Melbourne, shipping worldwide. Sarahijabs.com

The story behind this collection…I had a vision, so I booked flights and flew to China. Arrived right before the textile...
12/08/2026

The story behind this collection…

I had a vision, so I booked flights and flew to China.

Arrived right before the textile phase of the canton fair 👀

There was a kiosk at the airport to print our passes for the fair!

The next morning we took a bus to the fair, it was HUGE

With over a million sqm, we had a lot of walking to do

One of my suppliers had a booth so we spoke dimensions, fabrics and spring/summer

Spent so much time going through fabric samples

Grabbed dinner and enjoyed a foot massage while watching rush hour 💁🏻‍♀️

Still needed to unwind before a big day. I had a day booked at the manufacturing warehouse and I got to see the sculpt sample LIVE

Got the the warehouse at around 10am

The first look, loved everything but it needed refining

Went with bone, taupe & chocolate 🙈

Racked up another 30k steps at the fair

Home timeee

Waited around a month for our sample and it wasn’t right..

Sleeves were off and so were the waist ties. We refined it and sent photos back

At last! Our stock arrived & I had no complaints alhamdulillah

Launched on pop up weekend!

Alhamdulilah

10/08/2026

This video definitely ruffled a few feathers on TikTok 👀😂

To clear a few things up: we do not sell 100% polyester pieces with a premium price tag. We have pieces that contain synthetic fibres, and we believe those pieces are priced reasonably and fairly for the fabrication, quality and construction.

For our Sculpt Edit, we spent a lot of time sourcing and testing fabrics to find the right balance of softness, structure, stretch and quality and we’re really proud of where we landed.

We also loved seeing the conversations this video sparked around natural vs. synthetic fibres. There’s definitely a lot to unpack there 👀

Anyway… we’ll let TikTok keep debating 😂 and we’ll keep creating pieces we genuinely love and feel good about putting our name on. 🤎

POP UP WEEK! Big love to all our Melbourne girls ❤️ can’t wait to show you guys what we’re working on next 👀
10/08/2026

POP UP WEEK! Big love to all our Melbourne girls ❤️ can’t wait to show you guys what we’re working on next 👀

Sculpt is live now!
07/08/2026

Sculpt is live now!

BONE: Sculpt edit, live in 24 hours.
06/08/2026

BONE: Sculpt edit, live in 24 hours.

05/08/2026

Melbourne Photographer x Mariam Taleb pop up THIS WEEKEND! Mark your calendars ladies, we’ll be there ONLY on the Saturday between 1-10pm ❤️‍🔥

Sculpt, in taupe. Worn relaxed. Launching this Friday
03/08/2026

Sculpt, in taupe. Worn relaxed. Launching this Friday

14/05/2026

Don’t forget to join us TOMORROW & Saturday for the pre Eid event

13/05/2026

See you on Friday 💋
10:30AM-2:30PM
REOPENING 6PM-9:30PM

Saturday 16/05: 11:30-5PM

26/04/2026

Pack an order with us 🤎

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Melbourne, VIC

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