07/02/2026
Business Update from Boutique Step Up & BSU Skatewear®
To our valued skating community,
As our business continues to grow and evolve, we wanted to share an exciting update about Boutique Step Up and BSU Skatewear®.
For nearly 20 years, Boutique Step Up has proudly served the figure skating community, helping thousands of skaters across Canada and around the world.
In 2017, we proudly introduced BSU Skatewear®, our own registered trademark brand, created with a passion for designing beautiful, high-quality Canadian-designed figure skating apparel.
Today, our family of businesses includes Boutique Step Up, BSU Skatewear®, and Step Up Fashion & Footwear. Together, our dedicated team works every day to serve customers, develop new products, and continue building each of our businesses.
We remain actively involved in every aspect of our operations. We are currently designing new BSU Skatewear® collections, developing exciting new products, and continuing to invest in the future of our brands.
As part of our long-term business planning, we have made the decision to look for the right individual or company to purchase Boutique Step Up and the BSU Skatewear® brand. Our goal is to find someone who shares our passion for figure skating and will continue the legacy we have built over the past two decades.
Until that time, it is business as usual.
We continue to design and manufacture new skating dresses, fulfill customer orders, support skaters, coaches, and clubs, and provide the personalized service our customers have trusted for nearly 20 years. We will continue operating the business until we find the right buyer and ensure a seamless transition.
Thank you to every skater, parent, coach, club, and customer who has been part of our journey. Your continued support has meant everything to us, and we look forward to continuing to serve the skating community while we seek the next owner to carry Boutique Step Up and BSU Skatewear® into the future.
With sincere appreciation,
Christine Deslauriers
Founder & Owner
Boutique Step Up | BSU Skatewear® | Step Up Fashion & Footwear