09/18/2026
đ€ŻThis is the Kona Process 134, and the value on this bike is *insane*.
More than ten years ago, our social media guy bought a used 2009 Giant Reign X0. When it came out, it was a top-of-the-line bike. It also retailed for a whopping $6000, and for awhile, it seemed like bikes were only getting more expensive.
But in 2026, he can confidently say this $2300 bike blows that old dinosaur out of the water.
So whatâs changed?
đŽFirst thing you notice: the suspension. Older suspension designs had a major compromise: you had to choose between smoothing out small bumps at slower speeds, or soaking up corners and berms and taking big hits at high speed.
Thatâs still a choice mountain bikers make today, but with modern designs, the margin is much smaller: smaller bikes can cushion much bigger hits, and big bikes feel much more plush when theyâre not being pushed to the limit.
đ” You also get some great components for a lower price. Hydraulic brakes are standard on any quality dual suspension bike. Dropper posts used to only be found on the best bikes on the market: today, theyâre everywhere. 1x drivetrains have firmly cut your mechanical migraines in half without sacrificing a single watt of climbing power.
đ But most importantly, weâve really figured out the geometry of mountain bikes in a big way since 2026. Mountain bikes have consistently trended towards stability, to the point where many cross country bikes feel as stable as the downhill bikes of yesteryear.
Most importantly, this Kona Process is only $2300. In an industry where $10k bikes arenât out of the ordinary, bikes like this one promise the chance for everyone to fall in love with mountain biking.
Has it been a decade since you stepped on a mountain bike? We think youâll be pleasantly surprised. Come check out the Kona Process today, or any of the other great bikes we have in stock.
