08/08/2013
NOVOMANIA 2013:
NOVOMANIA, being the biggest reference and business platform for trendy, contemporary and premium fashion brands in the Chinese market celebrated its fourth edition (17-19 July 2013), transforming and shaping the Chinese fashion market.
NOVOMANIA 2013 showcased a total of 114 fashion brands and innovative retail services in its fourth edition in Shanghai. From over 19 countries and regions.
During the 3 days, NOVOMANIA attracted fashion visitors not only from Mainland China, but also international visitors demonstrating that the demand in the Chinese fashion market is growing rapidly from across all regions and fashion segmentations alike.
NOVOMANIA is the only tradeshow in China showcasing this many international brands with over 80 global media titles covering the show – placing NOVOMANIA firmly on the fashion calendar for those wanting to emerge into the buoyant Chinese market.