Djunta Mo Art was created in 2013 on the island of Sal with the aim of developing a sustainable market in the archipelago and in particular of enhancing Cape Verdean art and culture in all its facets: food, fashion, crafts, natural cosmetics, pictorial and plastic art. In Cape Verde, local artisans face various difficulties, including the competition of industrial souvenirs coming mainly from the foreign market. This has led the new generations to abandon craftsmanship and has resulted in the loss of many traditional processes and productions over the years. Djunta Mo Art is committed to helping artisans and supporting people to work in their own communities, making them economically autonomous, safeguarding local traditions and giving particular support to small artisans, women entrepreneurs, cooperatives (mainly women), young people with little training who have just entered the working world. Djunta Mo Art pays close attention to environmental and social issues, promotes objects created with recycled material and verifies that no products have been created through the exploitation of child labor. In particular, the objectives of the project are:
• Support the artisans, when required, throughout the production process, from creation to final sale (purchase of the material, enhancement of the product, guidance on the choice of the final price, etc.).
• Promotion and distribution of traditional products in the local and international market. Djunta Mo Art is also the official distributor of the OMCV (Women's Organization of Cape Verde) project “Mãos de Cabo Verde”, which comprises various women's cooperatives and employs more than two hundred people. Djunta Mo Art also supports the non-profit Association Nú Bai, providing an office for its headquarters as well as financial help. Many of the employees who work for the project and in the commercial area are young women who are offered training and improvement courses in foreign languages to put them on a path of continuous professional growth.