Shop:tect

09/07/2021

#3 We are experts in the first-line activation with integrated retail solution

The best of physical and digital meet in a seamless interaction in a new retail store. With Data and Tech-driven provide shoppers the best possible individual experience.

09/07/2021

#2 Shoptect is the Inspirational Change Maker for creating the future of retail

To deliver against these challenges, we need holistic retail marketing to embed the newest technology and data strategies in order to build the new retail world.

09/07/2021

#1. Discovering trends & insight for the retail paradigm shift

During the pandemic-19, Shopper behavior habits changed as re-imagined the role of stores. So, we need to evolve retail formats. As a result, It is important to seamless experiences between the online and offline world.

28/05/2021

Inspire Texans to try & buy with an innovative mobile consumer touchpoint

The Ex*****on Strategy was: we go where Texans are 365/24/7 in hot districts showcasing relevant experience to drive cold consumers to warm giving them chance to try & buy.

We built a state-of-the-art technology and equipped 9 Rovers with a footfall tracking system to analyze consumers' movements, age, and gender recognition to adjust marketing content displayed, 5G Booster to allow people to enter free wifi and run various polls and redirect to product landing pages.

The activation was successful and the tech installed on the Rovers performed admirably. Next, we went on to showcase the Galaxy Rovers at Samsung, where everyone could see and interact with the company’s products in a novel way.

30/04/2021

London Flagship Store

Samsung seeks to push boundaries with everything they create. And when it came to a new retail space, their attitude was no different.
Together, we envisioned the future of retail, embarking upon one of the biggest projects we’ve ever tackled and completely turning Samsung’s traditional offering on its head. Through extensive collaboration, pin-point production, and a customer-centric outlook, The main goal is to bring to life a new-wave ‘retailtainment’ concept.

Opened on the 31st July 2019, Samsung KX is a 20,000-square-foot space that acts as a destination, bringing together local culture and the latest Samsung innovations. Locally rooted, the experience-led brand showcase is built around a large range of weekly activities–from playful masterclass to informative talks.

Scope of work is to lead overall agency, consumer engagement, create environment design, rendering, 2D construction drawing, production, online & offline strategy, architectural works, Safety and Health, submission works, all related civil works, and infrastructure setting.

26/04/2021

[shop:tect newsletter] Just to let you know our news on shoptect has been published on popai website!

shop:tect - Moderní retail marketing přináší jen to nejlepší pro klienty i zákazníky

25/04/2021

Samsung KX launches a next level installation designed as a one-of-a-kind replica of the city’s most iconic form of transport,

'5G Bus as Future of Retail'
5G has many benefits and will change the way we live, work, play games, shop, or travel.

Giving the audience a chance to live the “5G Life”, the 5G Bus is one of the iconic installations situated in the west wing of the 20,000 sq .ft in Samsung KX at Coal Drops Yard.

These three stations fuse work, gaming, and entertainment with Samsung’s ecosystem of 5G products, promising to educate customers on the power of 5G with a connected journey like no other.

The activity was designed to exhibit Samsung’s thought leadership in the 5G space and build the brand’s reputation for innovation and the role it can play in everyday lives. This was just the first phase and will complete at the end of December. We have already begun work on a new series and campaign for 2021.

26/03/2021

The Dynamic Digital Wall Bay is intelligent retail technology that delivers data-driven, attention-grabbing, dynamic content by store, and shopper demographic. It also collects shopper insight and product engagement data used to further optimize offline & online retail and shopper experiences, closing the loop between the digital and the physical retail worlds.

The Dynamic Digital Wall Bay je chytrá retailová technologie přinášející data, upoutávající pozornost a přinášející dynamický obsah pro zákazníky. Dále sbírá data a insight pro širší optimilizaci offline do online a k rozšíření zákaznických experience. Přirozeně tak bourá hranice mezi online a offline světem.

26/03/2021

, Closing the gap between the physical and digital world
From Mobile to Online to In-store, shoppers frequently search for relevant information before making their purchase decisions. However, as research shows, a large percentage of shoppers going in-store can’t find the information they need.

, Stírání hranic mezi realitou a digitálním světem
Zákazníci si před nákupem hledají většinu informací o produktech online. Nicméně výzkumy ukazují, že velké procento nakupujících nemůže najít relevantní info v kamenných obchodech.

21/03/2021

, Closing the gap between the physical and digital world from Mobile to Online to In-store, shoppers frequently search for relevant information before making their purchase decisions. However, as research shows, a large percentage of shoppers going in-store can’t find the information they need.

The Dynamic Wall Bay is intelligent retail technology that delivers data-driven, attention-grabbing, dynamic content by store, and shopper demographic. It also collects shopper insight and product engagement data used to further optimize offline & online retail and shopper experiences, closing the loop between the digital and the physical retail worlds.