08/10/2026
Last time, we told you the story of my grandfather and how Indiska began.
Now, in our next Letter from Soulosofie, it’s time to tell you how Soulosofie came to life.
And just like my grandfather’s story, it wasn’t exactly planned.
When we sold our family company in 2016, after 33 years, I wasn’t really sure what came next.
So I went to India.
Not to start a company. Not even to buy anything. Just to spend time with people I knew and trusted.
But somewhere along the way, things started to fall into place.
There was Jayan, my friend and colleague for over twenty years. He knew my taste almost without me having to explain it. So I more or less said, “Come and work with me.”
There was just one problem. I didn’t actually have a company yet.
Three months later, I went back to India. This time to buy. And of course, my mother Kicki came with me.
We spent our days looking at old furniture, discussing colours, handles and finishes. We didn’t really know what Soulosofie should look like.
We just knew when something felt right.
One piece at a time, the first collection started to come together.
And then there was Rickard.
What started with me constantly asking, “What do you think about this colour? This handle? This logo?” soon turned into weekends unloading containers and packing orders.
By 2019, Rickard had joined full time.
And the name?
Soul, Sofie and a little bit of philosophy.
Ten years later, there are more containers, more furniture and more people. But the things we love most haven’t really changed.
The people. India. The old pieces. And finding beauty in things that aren’t quite perfect.
It started without a plan.
And somehow, all these years later, this is Soulosofie.
Big hug,
Sofie
Link in bio for the full story in Letters from Soulosofie.
