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Back to work. And back to a few good habits after the summer break.Over the years, I’ve shared a lot of stores, experien...
24/08/2026

Back to work.
And back to a few good habits after the summer break.

Over the years, I’ve shared a lot of stores, experiences, openings and ideas through Retailoscope.

But there is obviously another side to it.

A lot of time spent researching, travelling, preparing conferences, meeting people, working on client projects... and occasionally trying to make some time for everything else.

So this season, I feel like sharing a little more of that too.

Not only the perfectly designed stores and beautiful experiences, but also more of what happens behind Retailoscope.

Starting with a very glamorous return to the gym 😅

RETAILOSCOPE ARCHIVES : APRIL 2024 This summer, we're taking a look back at some of the most iconic retail experiences w...
21/08/2026

RETAILOSCOPE ARCHIVES : APRIL 2024

This summer, we're taking a look back at some of the most iconic retail experiences we've featured since Retailoscope began.

Jacquemus expanded its retail footprint in the Middle East with the opening of a new boutique at Dubai Mall's Fashion Avenue in 2023, bringing the brand's distinctive minimalist aesthetic to one of the world's leading luxury shopping destinations.

Designed as a monochromatic space with natural textures, the 291-square-meter boutique features soft arches, curved forms and materials including travertine, wood and brushed steel. French design pieces and handcrafted décor further reinforce the Maison's identity, creating an environment that reflects Jacquemus' contemporary vision while showcasing its latest ready-to-wear, bags, shoes and accessories.

RETAILOSCOPE ARCHIVES : APRIL 2024This summer, we're taking a look back at some of the most iconic retail experiences we...
20/08/2026

RETAILOSCOPE ARCHIVES : APRIL 2024

This summer, we're taking a look back at some of the most iconic retail experiences we've featured since Retailoscope began.

Giorgio Armani Privé unveiled the Vétiver d'Hiver "Rock Orchid Oasis" pop-up in Aranya, Qinhuangdao, transforming the seaside destination into an immersive fragrance experience inspired by the Maison's haute couture perfume collection.

Designed around the launch of Vétiver d'Hiver, the activation featured a minimalist beach pavilion alongside a series of installations extending across cafés, bookstores and local landmarks throughout Aranya. By taking the experience beyond a single pop-up, Armani created a walkable brand journey that invited visitors to explore the destination while discovering the fragrance through architecture, design and sensory storytelling.

RETAILOSCOPE ARCHIVES: MARCH 2025 This summer, we're taking a look back at some of the most iconic retail experiences we...
19/08/2026

RETAILOSCOPE ARCHIVES: MARCH 2025

This summer, we're taking a look back at some of the most iconic retail experiences we've featured since Retailoscope began.

Chanel unveiled the Miss Coco Paradise pop-up in Hangzhou in 2024, creating an immersive summer-inspired experience dedicated to the Maison's beauty universe.

Inspired by the vibrant spirit of the COCO MADEMOISELLE collection, the activation combined interactive installations, product discovery and experiential design to immerse visitors in a playful and colorful brand environment. The pop-up invited guests to explore Chanel Beauty through personalized experiences while creating highly shareable moments that extended the campaign beyond the physical space.

RETAILOSCOPE ARCHIVES: NOVEMBER 2024 This summer, we're taking a look back at some of the most iconic retail experiences...
18/08/2026

RETAILOSCOPE ARCHIVES: NOVEMBER 2024

This summer, we're taking a look back at some of the most iconic retail experiences we've featured since Retailoscope began.

DOCUMENTS' unveiled its Red House Winter Pop-Up in Shanghai in 2023, creating a seasonal fragrance experience inspired by the atmosphere and emotions of winter.

Designed as an immersive environment, the activation invited visitors to discover the brand's olfactory universe through carefully curated spatial design, sensory storytelling and interactive fragrance exploration. Reflecting DOCUMENTS' artistic identity, the pop-up blended architecture, scent and contemporary aesthetics to transform fragrance discovery into a memorable cultural experience.

RETAILOSCPE ARCHIVES: MAY 2022 This summer, we're taking a look back at some of the most iconic retail experiences we've...
17/08/2026

RETAILOSCPE ARCHIVES: MAY 2022

This summer, we're taking a look back at some of the most iconic retail experiences we've featured since Retailoscope began.

Jacquemus transformed Selfridges into Le Bleu, a surrealist pop-up inspired by founder Simon Porte Jacquemus' own bathroom, blurring the boundaries between fashion, art and everyday objects.

Created in collaboration with Random Studio, the activation spanned multiple locations across the department store, featuring oversized bathroom installations, a swimming pool-inspired changing room and a 24-hour vending machine dispensing exclusive Jacquemus bags. Blue-tiled interiors, sculptural displays and playful references to water created an immersive environment that invited visitors to experience the brand through unexpected and highly photogenic settings.

RETAILOSCOPE ARCHIVES: JUNE 2025This summer , we're taking a look back at some of the most iconic retail experiences we'...
16/08/2026

RETAILOSCOPE ARCHIVES: JUNE 2025

This summer , we're taking a look back at some of the most iconic retail experiences we've featured since Retailoscope began.

Longchamp unveiled its Inspiration Map pop-up in Beijing, inviting visitors to explore the Maison's world through an immersive experience inspired by travel, creativity and discovery.

Designed around the idea of a journey, the activation combined interactive installations, product showcases and experiential storytelling to highlight Longchamp's latest collections. The concept transformed the traditional retail experience into an engaging destination, encouraging visitors to discover the brand through exploration rather than simply shopping.

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