Joanne de Pace Design Studio

Joanne de Pace Design Studio Illustrated Gifts, Homeware and Stationery, Designed and Made in the UK

Oh goodness! It’s happening, it’s real, it’s scary but I’m feeling all the fear and doing it anyway!  live is just aroun...
06/05/2026

Oh goodness! It’s happening, it’s real, it’s scary but I’m feeling all the fear and doing it anyway! live is just around the corner and my (redesigned) invites have arrived!

I’ll be on stand 610 in the Upper Village, displaying all of my super colourful cards, lots of new designs, some with a touch of sparkle, and I can’t wait! Stockists, this cute elephant, plus a few other goodies will be arriving in your shop shortly and I hope you’ll be so excited by his arrival, you’ll make a plan to come and see me at the show!

I’ve included a picture of my original invite because it’s a reminder, mainly to myself, of what happens if I rush, which is, I end up making work which isn’t really ‘me’. Instead of not submitting anything, which would have been fine, and taking my time to get it right first go, I panic designed…no good ever comes of panic designing!!!

Anyway…stay with me as I try not to make any other s**t decisions before live starts!

2026 has started and I’ve hit the ground running! After breaking my ankle last February, and having to cancel all of the...
12/01/2026

2026 has started and I’ve hit the ground running! After breaking my ankle last February, and having to cancel all of the things I was so looking forward to, I’ve decided to ‘reclaim’ everything I lost in the preverbal fire!

So here is my mood/vision board that I created on Jan 1st. It’s really a collection of little love notes to myself, to remind me to focus on what’s actually important, to make more art, to have confidence in my abilities, less worry, more faith in the universe and trust in myself that I am exactly where I am meant to be!

2026…I am coming for you…but whilst holding on to the banister and going down the stairs slowly this time!

Happy Diwali for those celebrating!We had lots of fireworks going off last night and I thought it was so nice to know th...
20/10/2025

Happy Diwali for those celebrating!

We had lots of fireworks going off last night and I thought it was so nice to know that I live somewhere where everybody feels able to celebrate all of their festivals and be part of our vibrant community! I also really love how many faiths have an occasion which celebrates light out of darkness, something about that really resonates with me!

These cards are from my ColourPop! range that I launched earlier this year, these are just a handful of occasion cards. It’s one of my most colourful and extensive ranges of cards…35 in total…and the collection covers everything from relation birthdays, Valentine’s, Mother’s and Father’s Day, Weddings, Christmas and more. They are also my first range of A6 cards!

This collection uses a really modern typeface, black outline, inlaid with a bright colour, which is slightly off-set. It gives every card a really bold, modern look which I love! Although type only designs aren’t my regular go to, I really enjoyed creating this range, it certainly does stand out in the shelf and I’m happy to say it’s been popular so far over on Faire!

It’s exam season and my youngest has just had her first day of SATs. She went in a bundle of nerves but came out smiling...
12/05/2025

It’s exam season and my youngest has just had her first day of SATs. She went in a bundle of nerves but came out smiling this afternoon so that’s two down, three to go!

Exams, like most challenges we face in life, are temporary moments, a bridge to hopefully move us from one stage in our lives to the next. You’ve got to show up, do your best, forget the rest…and that’s good enough!

So ‘Good Luck’ if you are doing exams, if you know someone who is or maybe life is feeling a bit of a struggle right now…remember, it’s just a moment, it will pass…you’ve got this!

Yesterday I posted in my stories a little insight in to the rollercoaster that is being a creative entrepreneur and you ...
08/05/2025

Yesterday I posted in my stories a little insight in to the rollercoaster that is being a creative entrepreneur and you were in my DMs immediately, letting me know that I was absolutely not alone, that you are also feeling frazzled and vulnerable and just trying to keep going!

If that moment resonated with you, please know that it’s ok to feel how you feel. If you are overwhelmed, tired, stressed, worried, trust me, you are sailing past boats with sailors who are also feeling a bit sea sick right now and some of those people are in big ass yachts!

So today, we are going to breathe, we are going to allow ourselves some grace. We are going to remember everything we have had to overcome to get to this moment and we are going to look at all we have achieved too. We are going to remind ourselves that we are human beings who deserve rest as much as anything else.

Today I want you to focus on one or two tasks that are going to either push you forward or allow yourself to pause. Mine are going to be to start processing my last textile wholesale order and complete two pages in my new catalogue. What will you do today?

I have this photograph by my desk, it’s a 20 something me, in New Zealand, 12,000 miles away from home, living a pretty ...
01/05/2025

I have this photograph by my desk, it’s a 20 something me, in New Zealand, 12,000 miles away from home, living a pretty good life. Despite earning a degree in Illustration out there, my tutor had told me I wasn’t meant to be an illustrator, I had no style and he didn’t know where to ‘put’ me, feeling like I didn’t belong in that world, I began my career as a librarian!

What you can’t see behind that smile is me feeling utterly heartbroken by someone who I loved deeply but didn’t love me back and because I was at what I thought was one of my loneliest points, I was also about to embark on a relationship that I thought I might actually die in.
Nearly 4 years later I had to come home and start over. I had zero confidence, zero direction and no idea of how I was going to put my life back together.

I wish I could go back in time and give that girl a hug. I would tell her that despite everything she was going to go through, it was all going to work out ok. She would heal from the heartbreak and the bruises, she’d meet a man who would restore in her everything she thought she’d lost and more. She’d be blessed with 3 beautiful daughters who would become the light of her life and make her proud every single day. She’d get to love a big hairy walking carpet of a dog and several deeply silly and sarcastic cats. She was in fact going to create for herself a lovely life that she would feel eternally grateful for.

And…she would find the confidence to call herself an Illustrator!

The path I have walked to get to this moment has been difficult, challenging and at some points, really painful. I gave up on my art and myself on several occasions. But, perspective is a great thing. Looking back to that version of me, knowing how broken I would become, and seeing where I am now is kind of crazy! Now, I get draw everyday, people I don’t know love my work enough that they spend their hard earned money on it and gift it to others, what a privilege that is! 20 something me could never ever had envisioned that for herself.

I still get huge imposter syndrome, still feel like I don’t belong, still doubt myself and worry about what the future holds, but I know I’ll be ok.

What a lovely way to start April! I am delighted to have been awarded Top Shop status by ! Despite being pretty much imm...
02/04/2025

What a lovely way to start April! I am delighted to have been awarded Top Shop status by ! Despite being pretty much immobile since February, I’ve been busy working on my Faire shop, designing new work, reimagining some previous designs and managed to still fulfil orders thanks to my family being my arms and legs!

Huge thanks to my wonderful stockists who are helping me build this business and support my dreams, I am so, so grateful and incredibly lucky to be able to live this creative life with their help!

Hoping this is the last week in my pink glittery cast! If anyone is considering throwing themselves down the stairs, I do not recommend the experience, it’s been incredibly stressful and frustrating…zero stars!

Normally I designate Mondays as an ‘art’ day, where I give myself permission to do nothing but make art happen. But I’m ...
03/02/2025

Normally I designate Mondays as an ‘art’ day, where I give myself permission to do nothing but make art happen. But I’m taking myself off for some winter sun on Wednesday so instead of sketching I’m finishing packing up some orders and trying to get everything ready for the kids in my absence!

Lots of Mother’s Day cards going out to stockists at the moment, I always love seeing what people choose! If you are shop owner who would also like to join my growing list of lovely retailers, please pop me message here or follow my direct link to in my bio….we have no minimum spend so you can order whatever you like ☺️

I’ve been with  for nearly 18 months but never taken part in a market before, so I’m excited to see how next week goes! ...
17/01/2025

I’ve been with for nearly 18 months but never taken part in a market before, so I’m excited to see how next week goes! I’ve been updating my catalogue with new designs, emailing stockists and trying to prep stock ready…it might be dead as disco but I’m all about trying new things this year!

If you’ve participated in a Faire market before I’d love to hear about your experience, either as a retailer or seller, what are your top tips?

Well helllooo there! Look at me posting on the grid…changing my profile pic and everything 🤭.Personally, I found 2024 pr...
15/01/2025

Well helllooo there! Look at me posting on the grid…changing my profile pic and everything 🤭.

Personally, I found 2024 pretty tough and I had found myself at a crossroads creatively, so after some soul searching and lots of conversations with friends, I’ve made some big-ish decisions over the last few weeks, one of which was to press pause on half of my business.

After 7 years designing homeware, this year there will be no new collections. Why? Because I realised that it just wasn’t making me happy, it had become a bit of an albatross around my neck, I felt creatively limited, by my own hand I should add, and I knew I wanted to be doing other things, I just needed to give myself permission to let go.

This year I’m focusing on my illustration career. I want to be designing more greeting cards and paper goods, building up my wholesale business and I’m working on my portfolio because I’d love to create a children’s book one day.

It’s a new year…is it a new me? Time will tell….

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Camberley

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