Smart Grooming

Smart Grooming A British brand providing exceptional horse grooming products for both show and everyday turnout.
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A comprehensive range of equestrian grooming products to cater for all equestrian disciplines and classes.

30/05/2026

Stop switching combs halfway through your quarter marks. 👀✨

The Smart Grooming All-in-One Quarter Marking Comb gives you three sizes in one tool, narrow for detailed designs, standard for chequerboard, wide for hunter marks.

Consistent, sharp, competition-ready quarter marks every time. 😍

The secret to sharper, more professional quarter marks? 👀✨Our Quarter Marking Brush has become a favourite for good reas...
29/05/2026

The secret to sharper, more professional quarter marks? 👀✨

Our Quarter Marking Brush has become a favourite for good reason. Designed with short, densely packed boar bristles and an ergonomic hardwood back, it gives exceptional definition, control and a flawless finish.

✔️ Crisp, clean quarter marks
✔️ Long-lasting definition
✔️ Comfortable, professional feel in-hand

Not just another brush… a turnout essential trusted by riders who take pride in professional presentation.

28/05/2026

Warning: satisfying plaiting content ahead 😍🪡

Our Plaiting Gel gives maximum hold while keeping the mane soft, sleek and easy to work with ✨ A little goes a long way… and the finish speaks for itself 👌 Video kindly sent to us by brand ambassador 🖤

Our Enhancing Gloss is one of those finishing products you’ll find yourself reaching for again and again. Use it to smoo...
26/05/2026

Our Enhancing Gloss is one of those finishing products you’ll find yourself reaching for again and again. Use it to smooth and lay the mane, tame flyaways, add a soft healthy finish to the muzzle or give the skin and coat that final touch of natural shine.

Made with a beautiful blend of beeswax, shea butter, coconut oil and calendula, it works with the skin and coat to condition, smooth and enhance, without leaving it feeling heavy or overdone.

The beeswax helps hold and smooth, the shea butter and coconut oil soften and condition, while calendula is known for its skin-caring and antioxidant properties.

23/05/2026

Wait for the before and after… 🤍

If you’ve ever battled stained socks or not-quite-white legs before a show, you’ll understand why this is SO satisfying to watch.

Our Leg & Body Whitener helps take yellow areas from dull to bright white, ready for show day.

Apply, let it dry, brush off the excess… and enjoy the glow-up.

Who else finds this super satisfying? 👀

A towel with a clip? Surprisingly handy 👀Our Smart Grooming Handy Towels are one of those everyday essentials you’ll alw...
22/05/2026

A towel with a clip? Surprisingly handy 👀

Our Smart Grooming Handy Towels are one of those everyday essentials you’ll always find a use for, whether it’s wiping hands, tidying up after grooming, drying legs or adding the final finishing touch before heading out.

And now, they’re available in our new navy colour too. So, are you team classic black or new navy?

Postcards from Royal Windsor Horse Show 2026 ❤
19/05/2026

Postcards from Royal Windsor Horse Show 2026 ❤

16/05/2026

Day 2 at the Royal Windsor Horse Show, and what a brilliant day it has been for both the brand and our sponsored riders.

We were thrilled to see sponsored rider Danielle Heath take the Reserve Championship with Isabella Mears Wood’s lightweight cob, “Mr Vincent”, while it was also a hugely successful day for Katie Jerram Hunnable in the Hunter classes.

Today also marked our sponsorship of the Hack classes, which brought together some truly stunning combinations. The Hack section is all about effortless performance, elegance, and harmony between horse and rider, with immaculate turnout to match, and today’s competitors delivered exactly that. From the amateur and novice sections right through to the Small and Large Hack classes, the standard throughout the day was exceptional.

It was an absolute pleasure to present the Championship prizes in the Castle Arena, set against the breathtaking backdrop of Windsor Castle. The judges’ choice for Champion Hack was the Amateur winner, “Absolutely Lovely”, beautifully ridden by Laura Nicholson after a truly flawless performance.

A magical end to a wonderful second day at Windsor, and we’re already looking forward to what the final two days will bring.

What an amazing couple of days it has been at the Royal Windsor Horse Show.We’ve been incredibly proud to sponsor both t...
16/05/2026

What an amazing couple of days it has been at the Royal Windsor Horse Show.

We’ve been incredibly proud to sponsor both the In Hand Coloured classes and Championship, alongside the Hack classes and Championship, in the prestigious Castle Arena at such a special show.

From start to finish, the quality in every class has been exceptional. Seeing so many beautifully turned out horses, talented producers, and owners step into has been such a highlight for us. The atmosphere, the setting, and the standard of competition really do make Windsor unlike anywhere else.

Presenting the championships against the backdrop of Windsor Castle was something we’ll never forget, and it’s been a pleasure to support classes that showcase so much style, quality, and horsemanship.

A huge congratulations to all of the winners and competitors over the last couple of days, and thank you to everyone who came to see us and supported the brand throughout the show.

We’ve loving every minute of it ✨

Address

Southwoods Farm, Culmstock
Cullompton
EX153JX

Opening Hours

Monday 8:30am - 5pm
Tuesday 8:30am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm

Telephone

+441823681076

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