Brilliantly Brave

Brilliantly Brave Brilliantly Brave
Beautiful cards and licensed gifts. Brave conversations. Every product sold helps fund free mental-health support in the community.

Welcome to Brilliantly Brave – where every card is a heartbeat of hope and a tangible step towards a more mentally resilient world. We’re not just a greeting card company; we’ve created a virtuous circle, turning everyday sentiments into powerful tools for mental wellbeing. At Brilliantly Brave, each greeting card is crafted with a purpose: to encourage, support, amuse, and positively impact anyone in need of a lift. But our mission goes beyond the joy of giving and receiving thoughtful cards. Profits from these cards are channelled into providing free-at-the-point-of-delivery mental wellbeing training, coaching, and peer-support. This approach is our answer to the growing need for accessible mental wellbeing resources, especially at a time when public funding is increasingly limited. By intertwining the art of thoughtful communication with the science of mental health support, we’re breaking new ground in community wellbeing.

19/09/2026
After a period of examination, classification and entirely proportionate administrative consideration, The Department of...
19/09/2026

After a period of examination, classification and entirely proportionate administrative consideration, The Department of Good Things (a division of Brilliantly Brave) is pleased to announce the establishment of the Botanical Acknowledgement Unit.

Thirteen botanical specimens have been selected for public circulation.

Hydrangea. Chrysanthemum. Crocosmia. Crocus. Daffodil. That type of flowery business. And a Heart-shaped bloom, which appears to have escaped conventional botanical classification but has nevertheless been approved.

The full collection launches today, in person. And also later today, online (if we haven't sold out in person).

We shall also be conducting Departmental field operations at Heather’s Heroes Highland Games in Inverness (between the hours of 11am and 4pm), where representatives of Brilliantly Brave will be present with cards, paperwork, financial transaction card-reading device and an appropriate quantity of goodwill. Ten-bob notes and other folding denominations are also accepted.

Botanical acknowledgement may now commence.

This Saturday... we'll be launching a new floral range at Heather’s Heroes Highland Games.Heather’s Heroes Highland Game...
18/09/2026

This Saturday... we'll be launching a new floral range at Heather’s Heroes Highland Games.

Heather’s Heroes Highland Games, Inverness Northern Meeting Park.
11am-4pm, Saturday 19th September.

Every card you buy does good: Brilliantly Brave reinvests 100% of profits back into local mental health training & peer support; Heather’s Heroes continues Heather Dallas’s incredible legacy by supporting vital charities like Maggie’s Highlands & Highland Hospice.

If you're near Inverness pop over, say hi, and support two great causes in one go!

Calendar alert! Our inaugural calendar is available online at Calendar Club UK....https://bit.ly/3UU1Rf1Plus: One of the...
15/09/2026

Calendar alert! Our inaugural calendar is available online at Calendar Club UK....https://bit.ly/3UU1Rf1

Plus: One of the reasons Brilliantly Brave exists is to see if something commercial can help pay for something useful.

Income generated through our licensing partnership with Carousel Calendars is helping fund Mental Health Awareness training at Rafford Village Hall this September and October.

The sessions will be delivered by Green Ribbons and are designed to help people feel more confident recognising when someone may be struggling, starting a supportive conversation, listening and knowing where to signpost for further help.

It’s a small, very practical example of how we want Brilliantly Brave to work.

Cards, calendars and licensing are the commercial bit.

Helping make mental health support more accessible is the reason behind it.

💚 Mental Health Awareness Workshop – Rafford Village Hall
📅 Wednesday 23 September 2026 | 6–9pm
📅 Saturday 3 October 2026 | 1-5pm

Places can be booked through Eventbrite. https://www.eventbrite.co.uk/e/mental-health-awareness-training-at-rafford-village-hall-tickets-2001048445768

A very genuine thank you to Carousel Calendars. Every licensing deal helps us prove that this slightly unusual model can actually do something useful.

Today Jean is participating at "Changing the Narrative on Su***de" in Elgin, as part of World Su***de Prevention Day. Sh...
10/09/2026

Today Jean is participating at "Changing the Narrative on Su***de" in Elgin, as part of World Su***de Prevention Day. She’s there representing Brilliantly Brave, alongside Green Ribbons and The MidLife Mingle.

It might seem slightly odd to find a greeting card business in that mix...but it isn’t.

Brilliantly Brave was built to do something useful. Selling cards allows us to help fund free mental health support and community activity, putting money made in one world to work in another.

So today is a useful reminder of why we do it. Cards can make people smile. But what happens after we sell them is what really matters.

Three hats. One conversation.

***dePreventionDay ***de

03/09/2026

A week since our friend Ms Tracey Bearton departed the Greeting Card shores for parish council pastures new. Less than a month to The Henries. We ain't be there mate.

Here's our love letter to The Henries. And start of a campaign to get 'em renamed. They shoulda got Sir Lenny Henry and renamed 'em The Lennies but they didn't have the pennies for The Lennies so they're still called The Henries when they shoulda been The Lennies. Named after Sir Lenny Henry.

Still time for Progressive Greetings Worldwide / PGBuzz.net to get a wiggle on and book Sir Lenny, innit.
We'd start a GoFundMe.
But we don't know how.
Safe.

28/08/2026

Today marks the end of an era. Our very close friend, supporter, enthusiast, fairy godmother and just all round totally amazing human Ms Tracey Bearton is retiring from the greeting card industry. We'll miss you Ms Bearton and all you've done for us, them and everyone over at Greetings Worldwide / PGBuzz.net

Have a happy retirement with the Lurchers an' that....here's a snippet of something "in tha works". Innit.💙

Hello Elgin 👋 We’re popping up at Dr Gray’s.This Friday, Brilliantly Brave will be at the Healthpoint from 10am onwards ...
26/08/2026

Hello Elgin 👋 We’re popping up at Dr Gray’s.

This Friday, Brilliantly Brave will be at the Healthpoint from 10am onwards with cards for birthdays, hospital stays and everything in between. All profits help fund initiatives in Moray such as The MidLife Mingle

Come and find us.

📍 The Healthpoint. Dr Gray’s Hospital. Elgin
📅 Friday 28th August
🕙 From 10am

Big thanks to Progressive Greetings Worldwide / PGBuzz.net for their article about our "Keep in Mind" card-collab with H...
19/08/2026

Big thanks to Progressive Greetings Worldwide / PGBuzz.net for their article about our "Keep in Mind" card-collab with Hat Full of Bees.

If you click on the link we may even get to feature in their "Most read articles" this week👍
Do it, do it, do it.....😂

New greetings launch assists mental health practitioners help clients...

A big thank you to everyone who stopped by the Deer Hub at Moy Country Fair on Friday and Saturday. A real pleasure to b...
09/08/2026

A big thank you to everyone who stopped by the Deer Hub at Moy Country Fair on Friday and Saturday. A real pleasure to be there and meet so many amazing people supporting the Scottish countryside.

Massive thanks to The British Deer Society - Official for inviting us to the tent and congratulations on winning "Best tent" 👍. And to our all our fellow tentees🙂

Top sellers on Saturday attached. Definitely a theme (and one outlier, censored for delicate eyes!😂)

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