INDIE Pop-Up

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INDIE Pop-Up

We help small brands get into big retail via pop-up shops, Wholesale and our Buyers Directory

Our Pop-Up shops create opportunities for brands to take over their own pop-up shop in a John Lewis or Boots UK store. If you take part, you will have the chance to manage and control dedicated space(s), promote and sell your product range in-store, bringing newness and diversity to customers. It's a fabulous opportunity to meet and greet new customers, boost your sales and increase your brand awareness. If your pop-up sales during that period show huge potential, John Lewis may take your brand into their main range!

26/08/2026

🎄 Christmas is coming and shoppers are ready!

Business owners, this is your chance to get your products in front of thousands of festive shoppers. 🛍️✨

We have just a few pop-up spaces remaining at each featured John Lewis location October, November & December.

Why pop-up?

✨ Get your brand in front of high-footfall shoppers
✨ Create a memorable in-store experience
✨ Drive sales during the biggest shopping season of the year
✨ Build valuable brand awareness and credibility

These are the LAST spaces available, so if you’ve been thinking about taking your brand into a department store this Christmas, now is the time.

📩 Email [email protected] with your preferred location to enquire.

22/08/2026

Seen in John Lewis Glasgow is the awesome Urban Displays 🛍️⭐️ Go and check them out this weekend! They are in-store until Sunday. You are sure to find the perfect gift and a treat for yourself!

19/08/2026

Calling all food & drink brands! 🚀

Want to get your products in front of Ocado shoppers? We can help!

IND!E is the shop on Ocado dedicated to discovering exciting, independent brands and we’re looking for more brilliant food & drink SMEs to join us.

We make it easier for smaller brands to get into retail, helping you get listed on Ocado and supporting you with supplying the retailer.

Ready to take your brand to the next level?

👉 Join the IND!E shop on Ocado and let’s get your products on the shelf! Click on the link in the bio to register your brand!

10/08/2026

Planning a pop-up shop? 🛍️✨

From creating an eye-catching setup, promoting your event and giving customers a reason to stop by, there’s lots to think about!

We’ve rounded up 5 tips to help you host a successful pop-up shop and make the most of every opportunity. 👀

Save this post for your next pop-up and share it with someone planning theirs!💡

04/08/2026

Did we miss a job title?👇Comment the role you never thought you’d have when you started your business.

Running a small brand means wearing every hat. One minute you’re designing your next launch, the next you’re packing orders, answering emails, filming content, checking the accounts, and somehow remembering to post on Instagram too. 😅

To every small business owner doing the work of an entire team…we see you. ❤️

What role do you spend the most time doing?

03/08/2026

⭐️Pop-Up Testimonial!⭐️ from KŌHĪ who did amazingly well in John Lewis Leeds 🛍️

“An unforgettable milestone for KŌHĪ. Trading inside John Lewis was an incredible experience, and the response from customers throughout the week was beyond what I had hoped for.

Thank you to the IND!E team for creating such a professional, supportive and well-organised platform for independent brands.

I thoroughly enjoyed every moment and look forward to seeing even more independent businesses thrive through this initiative.”

30/07/2026

This is SO super awesome ⭐️🤩 We’ve helped Rosh from Hop & Roll get into Ocado and now here she is with her award winning curry powders at her pop-up in Booths Supermarket 🔥🔥

📍Booths, Ilkley
🗓️ Open until Sunday

If you want to pop-up in a major retailer or need help with distribution click on the link in the bio to register your brand and the team will be in touch! ⬆️

27/07/2026

A fantastic week wrapped up at ASDA Wrexham! 🍫🎉

It was a pleasure to bring Mr Holt’s Chocolate Factory to shoppers for a week-long pop-up, giving customers the chance to discover and sample their delicious range of handcrafted Welsh chocolate.

Welcome to the W***y Wonker of Wales! 🏴󠁧󠁢󠁷󠁬󠁳󠁿

A huge thank you to everyone who stopped by, tasted the products, and supported an incredible independent brand.

These pop-ups are all about connecting great brands with new customers, and it’s been brilliant to see so many people enjoying the experience.

Thank you to Mr Holt’s Chocolate Factory and the team at ASDA Wrexham for making it such a successful week. We look forward to creating more opportunities like this for independent brands across the UK. Asda

To register your brand to pop-up in ASDA then click on the link in the bio! ⬆️

22/07/2026

Big things are happening... 🌶️🔥

We’re so proud to have helped bring to ASDA Trafford Park. 💚

YOYO Lao Sauce is all about bringing bold, authentic Lao flavours to everyday cooking. Founded with a passion for sharing the vibrant tastes of Laos, the brand has built a loyal following with its punchy, versatile sauces that add serious flavour to everything from stir-fries to marinades, noodles and dips.

Seeing this incredible brand land in one of the UK’s biggest retailers is exactly why we love what we do. Helping ambitious food brands grow from great products to standout retail moments is what IND!E is all about.

If you’re heading to ASDA Trafford Park, make sure you check out their pop-up shop this week and discover the range 🌶️

They are popping up until Sunday.

Huge congratulations to the YOYO team! .

21/07/2026

🚨 Asda Pop-Ups are now LIVE! 🚀

This one is for you food and drink brands to make some serious sales.

We’re now taking applications for August–December 2026 to bring your brand into one of the UK’s biggest supermarket retailers.

This is your chance to:
✨ Sell directly to thousands of customers in-store
⭐️Test new products
📈 Validate demand with real sales data
🛒 Unlock potential opportunities for wider listings with Asda

How it works:
1️⃣ Apply to register your brand
2️⃣ Join an in-store pop-up (if approved)
3️⃣ Trade live and prove customer demand
4️⃣ Progress to wider opportunities based on your success

You’ll staff your own pop-up while IND!E supports you every step of the way with the operational framework.

If your brand is ready to test in a major supermarket with real commercial potential, don’t wait, spaces for the rest of 2026 are limited.

Apply now via the link in our bio and select “Register for an Asda Pop-Up Shop.” ⬆️

Address

Royal Chambers, 110 Station Parade
Harrogate
HG11EP

Website

https://popupindie.com/

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