05/09/2026
MEET WILLIAM, AGAIN š
You might know him as the one behind the counter, the one constantly moving the STORE around, or the person who somehow finds the thing you didnāt know you were looking for.
But thereās quite a lot behind Williamās eye for a good find. So, here are 5 things you might not know about our STORE Directorā¦
01. 18+ years in fashion & retail.
William built his career across luxury retail and visual merchandising, including Selfridges and over a decade with Stella McCartney.
02. He has a seriously good eye.
A lot of research goes into what you see in our STORE. William is always looking for the interesting, the useful and the things that feel a little harder to find.
03. Everything has to earn its place.
We donāt buy simply to fill shelves. Design, quality, story and whether we genuinely love something all play a part in what makes the cut.
04. Heās usually three steps ahead.
The next delivery, the next find, the next STORE moveā¦ thereās normally something going on in Williamās head.
05. Now he gets to do it for himself.
After years spent creating spaces and experiences for other brands, William now brings all of that experience to Store & Studio as our STORE Director and co-founder.
So next time you find something in the STORE you didnāt know you neededā¦ thereās a good chance William found it first. š¤
