FRIDO Cacao

FRIDO Cacao Mexican Experiences

AMSTERDAM, FRIDO IS COMING. 🇳🇱Amsterdam has lived in our imagination for a long time, and we’re very happy to finally ar...
18/09/2026

AMSTERDAM, FRIDO IS COMING. 🇳🇱

Amsterdam has lived in our imagination for a long time, and we’re very happy to finally arrive, bringing Mexican cacao with us.

From 30 September to 6 October, Frido will be in Amsterdam to meet new people, share cacao and explore meaningful collaborations rooted in culture, education and community.

During our visit, we’ll host an intimate cacao gathering in collaboration with our dear Hermanita Pamela Pamayan Dulce Healing More details coming soon.

We are also open to creating workshops, tastings, pop-ups and cultural conversations with people and spaces that resonate with what Frido represents.

And as Frido continues to grow in Europe, we would love to connect with a small number of aligned stockists; cafés, concept stores, yoga studios, cultural spaces and independent retailers interested in bringing our Mexican cacao to their communities.

Cacao has always travelled through relationships. From one hand to another, from one story to the next.

Now, it is taking us to Amsterdam.

If you would like to collaborate, host Frido or simply share a cup of cacao with us while we are there, send us a message.

Amsterdam, we’re ready to meet you. 💙

What if astrology wasn’t about predicting your future, but learning how to read your life? ✨Introducing Cacao & Astrolog...
16/09/2026

What if astrology wasn’t about predicting your future, but learning how to read your life? ✨

Introducing Cacao & Astrology: Learn to Read Your Life. A new intimate workshop by Frido Education in Notting Hill.

Over four hours, we’ll bring together two traditions of observation:

🌿 Cacao brings us back to the Earth.
✨ Astrology invites us to observe the sky.

And somewhere between the two, we begin to observe ourselves.

We’ll gather around traditional Mexican cacao before learning how to navigate your own birth chart, exploring your Sun, Moon, Rising, planets, signs and houses, and connecting those symbols with the patterns and questions present in your life today.

This isn’t an astrology lecture.
And it isn’t a cacao ceremony.

It’s a space to learn, experience and reflect.

No previous astrology experience is needed, and every participant will receive their own personalised printed birth chart.

📍 Notting Hill, London
⏳ 4-hour experience
👥 Maximum 10–12 people
☕ Mexican cacao included
✨ Personal birth chart included

EARLY BIRD — £60 (save £10)
GENERAL — £70
COME TOGETHER — £120 for two (save £20)

Spaces are intentionally limited.

Early Bird tickets are available now. Comment ASTRO and we will send you the tickets link

We’re honoured to be part of the Sydney Fringe Festival, in collaboration with Heartdancers Mami Guata • R I T U A L S •...
10/09/2026

We’re honoured to be part of the Sydney Fringe Festival, in collaboration with Heartdancers Mami Guata • R I T U A L S • sharing the ritual, history and teachings of Mexican cacao.

In Mexico, cacao is far more than an ingredient. It is an ancestral seed that has lived within our cultures for thousands of years carrying memory, nourishment and a profound relationship with the land.

Through Frido Cacao, we continue learning from the Maya Yokot’an tradition and sharing cacao with respect: not simply as chocolate, but as a living bridge between the past and the present, the individual and the community.

Join us at Machine Hall + Vault as we gather around Mexican cacao, listen to its story and experience the depth held within this extraordinary seed.

📍 Machine Hall, 185 Clarence St, Sydney
🕑 Sunday 13th September. From 2 pm
🎟 Free entry

Somos Semilla. 🌱

09/09/2026

What is happening with Frida?

Frida Kahlo has become one of the most recognisable faces in the world.

Her image appears on T-shirts, mugs, tote bags, posters, cosmetics, souvenirs and countless objects. A woman who lived a complex, political, painful and deeply Mexican life has also become an extraordinarily consumable image.

There is a strange contradiction in this.

The more visible Frida becomes, the easier it can be to believe that we know her.

But do we?

Perhaps the interesting question is no longer why we are so fascinated by Frida, but what happens when culture becomes something we consume.

Behind the flowers, the eyebrows and the colourful dresses was a much larger world: Mexico after the Revolution, questions of identity and class, Indigenous cultures and their representation, disability and the body, politics, art, relationships, land, food and an extraordinary period of cultural transformation.

That world cannot fit on a tote bag.

This doesn’t mean we need to stop enjoying Frida’s image. It means her image can become a doorway rather than a destination.

What if our fascination made us more curious?

What if seeing Frida made us want to understand the Mexico that shaped her, the ideas she wrestled with, the people around her, and the cultural landscape from which her work emerged?

Perhaps the alternative to simply consuming culture is to enter into relationship with it.

Frida can open the door.

The question is whether we are willing to cross it.

Somos Semilla. 🌱

CACAO GATHERING — Chapter Three: Community 🌿Cacao has never existed alone.Behind every cup there is a landscape, a tree,...
09/09/2026

CACAO GATHERING — Chapter Three: Community 🌿

Cacao has never existed alone.

Behind every cup there is a landscape, a tree, hands that cultivate and prepare it, stories carried across generations, and a web of relationships that keeps its knowledge alive.

For our third Cacao Gathering, we turn our attention to COMMUNITY. To the people, places, plants and relationships that sustain us.

And this month, we are very happy to welcome a special guest:

MARCELA ENRIQUEZ

Marcela is a trauma therapist who, for the past five years, has been working with the medicine of Maya spirituality and the cacao tradition of the Maya Yokot’an.

Her path and Diego’s have crossed through cacao and through their shared learning and relationship with Abuelo Efrén Maldonado, from the Maya Yokot’an community of Tabasco, Mexico.

Some of you may already know Marcela. She was part of the community that helped weave Abuelo Efrén’s visit to London earlier this year, and shared that special gathering with many of us.

Now, we gather again.

Together, Marcela + Diego will create an intimate space to drink and prepare Mexican cacao, explore its cultural context, share perspectives and stories, and reflect on the relationships we build around it.

At the heart of this chapter is a question:

What does it mean to belong and what are the relationships that sustain us?

Saturday 26 September
Notting Hill · London

Special Guest — Marcela Enriquez
with Diego / Frido Cacao

Tickets via Eventbrite — link in bio.

People · Places · Plants · Relationships.

Somos Semilla. 🌱

02/09/2026

The molinillo is not simply a kitchen utensil. It is a cultural symbol: an object shaped by generations of hands, recipes, memories and ways of preparing chocolate in Mexico.

Sometimes culture is not found in grand declarations. It lives quietly in the objects we keep, the gestures we repeat and the traditions that remain present in our homes.

It was a beautiful story to share during our Mexican Cacao & Chocolate Workshop at the Embassy of Mexico in the UK, as part of the Viva Frida exhibition.

Because to honour Frida is also to honour the culture that surrounded her.

And sometimes, an entire story can be found hanging in a kitchen.

Somos Semilla. 🌱

Could cacao be the new matcha?There is a growing conversation around cacao becoming the next big drink.For years, many p...
01/09/2026

Could cacao be the new matcha?

There is a growing conversation around cacao becoming the next big drink.

For years, many people have been looking for alternatives to coffee. Matcha found its moment. Chai became part of everyday café culture. And now, perhaps, cacao is having its own.

But I wonder if we are asking the wrong question.

We are less interested in whether cacao will become the new matcha than in how we will choose to relate to cacao if it does.

Because popularity does not necessarily create understanding.

We could put cacao on every café menu, create endless new flavours, add syrups and sugar, queue for it every morning and share beautiful brown cups across social media. While remaining completely disconnected from what cacao actually is and from everything that makes that cup possible.

Cacao comes from somewhere.

There is soil behind it. Rain. Forests. Pollinators. Farmers. Communities. Knowledge. Trade. History. Culture. Generations of people who have cultivated relationships with this plant long before it became part of the contemporary wellness conversation.

Perhaps this new interest in cacao gives us an opportunity to do something differently.

Not simply to find another drink to consume, but to become more curious about the relationships behind what we consume.

To ask where our cacao comes from. Who grew it. How it was produced. What percentage of cacao is actually in the drink in our hands. What else has been added to it. And what kind of agricultural and cultural system our purchase is participating in.

Because if cacao becomes the next matcha but our relationship with it remains purely transactional, very little has changed.

The opportunity is to move from consumption to relationship.

A cup of cacao can remind us that food never appears in isolation. Every ingredient connects us to landscapes, people, histories and living systems — systems from which we were never separate in the first place.

So the question is not:

Will cacao become the new matcha?

But:

If cacao becomes the next big thing, are we ready to meet it differently?

Somos Semilla. 🌱

A cup of cacao is never just a cup of cacao.Last week, during our workshop at the Mexican Embassy in London, we gathered...
30/08/2026

A cup of cacao is never just a cup of cacao.

Last week, during our workshop at the Mexican Embassy in London, we gathered around cacao. But perhaps what we were really gathering around was a reminder.

When we hold a cup of cacao in our hands, it is easy to see only the final product: something warm to drink, something to taste, something we have purchased and can consume. Yet that cup is the visible expression of a much larger living system.

Before reaching our hands, cacao was a tree. It depended on soil, rain, insects, shade and other plants. It passed through the hands of farmers and communities, through knowledge accumulated over generations, through fermentation, drying, roasting, grinding, transportation and preparation. What appears to be a simple drink is, in fact, the meeting point of countless relationships.

And we are not outside those relationships.

Perhaps this is one of the things cacao can help us remember.

We often speak about the need to “reconnect with nature,” as though nature were somewhere else and we had somehow stepped outside of it. But there was never really a separation. We breathe because other living systems breathe. We eat because soil remains fertile. We drink because water continues moving through landscapes. Our lives are constantly being sustained by relationships that extend far beyond ourselves.

We do not need to reconnect with nature. We need to remember that we are nature.

For us, gathering around cacao is an opportunity to practise that remembering. Not by romanticising cacao, nor by turning it into something mystical, but by becoming curious about the relationships that made the cup possible.

Where did it grow? Who cultivated it? What ecosystem sustained it? What knowledge travelled with it? What responsibilities come with receiving it?

Perhaps community begins there too: when we stop seeing ourselves as isolated consumers and begin recognising ourselves as participants.

This is the invitation behind many of our gatherings.

To hold the cup.

To taste.

To listen.

And, even for a moment, to remember that we have never been outside the ecosystem we are trying so desperately to return to.

S O M O S S E M I L L A

A cup of cacao is never just a cup of cacao.Last week, during our workshop at the Mexican Embassy in London Embassy of M...
29/08/2026

A cup of cacao is never just a cup of cacao.

Last week, during our workshop at the Mexican Embassy in London Embassy of Mexico in the UK we gathered around cacao. But perhaps what we were really gathering around was a reminder.

When we hold a cup of cacao in our hands, it is easy to see only the final product: something warm to drink, something to taste, something we have purchased and can consume. Yet that cup is the visible expression of a much larger living system.

Before reaching our hands, cacao was a tree. It depended on soil, rain, insects, shade and other plants. It passed through the hands of farmers and communities, through knowledge accumulated over generations, through fermentation, drying, roasting, grinding, transportation and preparation. What appears to be a simple drink is, in fact, the meeting point of countless relationships.

And we are not outside those relationships.

This is one of the things cacao can help us remember.

We often speak about the need to “reconnect with nature,” as though nature were somewhere else and we had somehow stepped outside of it. But there was never really a separation. We breathe because other living systems breathe. We eat because soil remains fertile. We drink because water continues moving through landscapes. Our lives are constantly being sustained by relationships that extend far beyond ourselves.

We do not need to reconnect with nature. We need to remember that we are nature.

For us, gathering around cacao is an opportunity to practise that remembering. Not by romanticising cacao, nor by turning it into something mystical, but by becoming curious about the relationships that made the cup possible.

Where did it grow? Who cultivated it? What ecosystem sustained it? What knowledge travelled with it? What responsibilities come with receiving it?

Community begins there too: when we stop seeing ourselves as isolated consumers and begin recognising ourselves as participants.

This is the invitation behind many of our gatherings.

Somos Semilla. We are seed.

✨🙏🤎

Address

112 Nothing Hill
London
W113QW

Opening Hours

Friday 4pm - 8pm
Saturday 4pm - 8pm
Sunday 4pm - 8pm

Telephone

+61413692708

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