10/09/2026
For over a decade, Justin carried a pen, made by a renowned brand, through every client meeting in Beijing. It was perfect in many ways, though he never liked the design.
Around the time he and his wife Yanning decided to start their own pen company, neither of them had any experience with physical products: he'd run multiple finance projects, she'd run multiple IT businesses. Coming from a shared love of pens and a philosophy of luxury minimalism, they looked at what was already out there and decided to do one thing differently.
That decision is how Scriveiner, the pen company Yanning and Justin founded in 2019, became an Amazon bestseller.
In Founder Talks, we ask Justin and Yanning about business, life, pens, and everything in between. Watch the full video on YouTube, https://www.youtube.com/watch?v=inqCG2uqA_I