Brand Licensing Europe

Brand Licensing Europe Brand Licensing Europe is the leading brand licensing event within Europe, attracting more than 8,000 retailers and manufacturers and over 260 brand owners.

Brand Licensing Europe brings together 260+ brand owners with 8,000+ retailers, licensees and manufacturers for 3 days of deal-making, brand extension & strategy, networking, trend spotting at ExCeL London.

We’re off the page and on an adventure with Penguin Ventures at  ! The Consumer Products & Experiences team at Penguin R...
18/09/2026

We’re off the page and on an adventure with Penguin Ventures at !

The Consumer Products & Experiences team at Penguin Random House Children's UK will be representing its portfolio of iconic literary heritage brands and characters at the show.

As the team celebrates 160 years since the birth of Beatrix Potter™ and looks ahead to 125 years of Peter Rabbit™ in 2027, visitors can head to Stand C164 to discover the latest brand activity and licensing opportunities.

⏳ Two more Fridays until you meet our incredible array of exhibitors – new faces and your favourites!As we count down th...
18/09/2026

⏳ Two more Fridays until you meet our incredible array of exhibitors – new faces and your favourites!

As we count down the final days before , make sure to give a warm welcome to some of our incredible exhibitors guaranteed to steal the stage at the show:

👉 New to 2026: 021 IP Consultancy, All Jigsaw Puzzles, MarqVision, Women in Toys, Licensing & Entertainment and Ashmolean Museum
👉 Returners: Avatar World, DeAPlaneta Entertainment, Juiced Studio, Notjustclothing and RFEF (Royal Spanish Football Federation)

Discover the full lineup of exhibitors joining us in October ➡️ https://ow.ly/xATW50ZOBsH

We're thrilled to welcome BRANDORA GmbH as one of our media partners for  BRANDORA connects the German-speaking licensin...
17/09/2026

We're thrilled to welcome BRANDORA GmbH as one of our media partners for

BRANDORA connects the German-speaking licensing, toy and retail industries through market insights, industry news and platforms for brands and products, reaching almost 10,000 business insiders every week through its newsletters.

Join Yvette Vaessen I Brandora and Jörg Meister I Collab Culture at the Networking Hub for “5 Keys to Successful Brand Collaborations – A German Perspective”, where they will share key findings from the BRANDORA Content Compass and a recent consumer survey among 1,000 consumers in Germany.

📍 Networking Hub
📅 Wednesday, 7 October
🕦 11:30–12:15

Register now so you don't miss it ➡️ https://ow.ly/nmJq50ZOB9O

Entries are now open for BLE's 2027 Retail Mentoring Programme! Want to get involved or know someone who fits the bill? ...
16/09/2026

Entries are now open for BLE's 2027 Retail Mentoring Programme! Want to get involved or know someone who fits the bill? Apply or nominate a deserving colleague for this exclusive programme before 31 December.

Find out more and see how to get involved ⤵️
https://ow.ly/JrKA50ZOei7

U.K. retailers invited to apply now for BLE’s free licensing program.

From a timeless literary masterpiece to a global pop culture icon, Le Petit Prince continues to inspire generations arou...
16/09/2026

From a timeless literary masterpiece to a global pop culture icon, Le Petit Prince continues to inspire generations around the world, with 400 licensees worldwide!

They're excited to share the next chapter at BLE 2026, starting with their keynote, The Little Prince: From Classic Masterpiece to Global Pop Icon, on October 6 at 10:30 a.m. at Networking Hub.

See you at C155!

REMINDER: Free tickets end 5 October! ⏳Don't wait – secure your free pass in just three minutes 👉 https://ow.ly/t45k50ZN...
15/09/2026

REMINDER: Free tickets end 5 October! ⏳

Don't wait – secure your free pass in just three minutes 👉 https://ow.ly/t45k50ZNH16

What awaits you:
✅ 11,500+ industry professionals
✅ 300+ exhibitors with thousands of fan-favourite IPs
✅ 70+ countries represented
✅ 50+ specialist speakers across three days
✅ 30+ conference sessions

The industry moves fast. Will you?

The Noble Collection UK is pleased to be exhibiting for the first time at BLE this year, showcasing their licensed colle...
15/09/2026

The Noble Collection UK is pleased to be exhibiting for the first time at BLE this year, showcasing their licensed collectibles and games from leading franchises including Harry Potter, Lord of the Rings, Minecraft, Wicked, DC and more.

They've also announced a record number of new collaborations this year with even more exciting properties, including a range of games & game accessories from Disney, Pixar, Marvel and STAR WARS. Their line-up is expanded further with Transformers collectibles, a new range inspired by Rebecca Yarros' bestselling romantasy novel Fourth Wing, and an epic collaboration with Christopher Nolan's film adaptation of The Odyssey.

BLE will be the first opportunity for many to see these products in person, making their stand (E151) an unmissable stop for visitors at this year’s event!

Top Trumps at BLE! 👀 ⭐ Brand Power: 100 🔥 Fan Appeal: 100 🛍️ Retail Potential: ⭐⭐⭐⭐⭐ 🎉 Excitement Level: 100 They are br...
14/09/2026

Top Trumps at BLE! 👀

⭐ Brand Power: 100
🔥 Fan Appeal: 100
🛍️ Retail Potential: ⭐⭐⭐⭐⭐
🎉 Excitement Level: 100

They are bringing their strongest hand to Brand Licensing Europe at Stand B224, packed with some of their biggest brands and newest launches.

Come and see them, and discover the latest Top Trumps brand news!

"We're coming to BLE to meet brands ready to create something meaningful. With Vincent van Gogh's life and work as a sou...
12/09/2026

"We're coming to BLE to meet brands ready to create something meaningful. With Vincent van Gogh's life and work as a source of inspiration, we see endless possibilities for authentic products and storytelling. Curious what we could create together? Meet us at Stand C246.”

- Eva Derksen, Head of Licensing Van Gogh Museum Amsterdam

About the Van Gogh Museum
The Van Gogh Museum in Amsterdam is home to the world's largest collection of works by Vincent van Gogh. Its mission is to inspire a diverse audience with the life and work of Vincent van Gogh and his time. Through its global licensing programme, the Museum brings that mission beyond its walls by creating meaningful collaborations with brands around the world.

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ExCeL London
London
E161XL

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