24/01/2026
“Food labels can be confusing.
�Free-from doesn’t automatically mean healthier — it usually just means certain allergens are removed. Many big chocolate brands use lecithin to help chocolate flow, corn syrup to extend shelf life, and artificial or insect-derived colours like cochineal. Shiny chocolate nuts often get a coating of shellac (beetle juice) 😱I never use any of these. My chocolates are made with real, pesticide-free ingredients, no fillers, no unnecessary extras 🍫🌱”
“Many big chocolate brands, including Hotel Chocolat, use refined syrups like glucose or corn syrup, lecithin as an emulsifier, artificial or insect-derived colours like cochineal, stabilisers, and sometimes generic flavourings instead of real vanilla. These ingredients aren’t too harmful in tiny quantities but they aren’t real, whole food either — unlike my chocolates, which are made only with pesticide-free, natural ingredients, with no fillers, unnecessary extras, or artificial additives 🍫🌱”
As chocolate consumers we can make healthier choices, like eating more dark chocolate which is a health food essentially rather then milk chocolate with sugary fillings and colours.
Our bodies work hard for us and I’m a strong believer in the old saying
“you are what you eat”
Over a lifetime these small choices add up
and start to show!
I’m just as passionate nowadays as I was when I set up my first business Chocoholly
as over that time we have seen how our consumer driven society has made a negative impact on the environment we live in. Artificial ingredients and plastics are clogging the arteries of our world and more people are choosing healthier options and supporting people who are trying to change the status quo.
Big corporations need to lead the way in giving people pure, organic real food and chocolate! What do you think?
I welcome a debate 😃