Custom Toys UK

Custom Toys UK At Custom Toys UK we design and manufacture custom toys that actually spark emotional connections, steal the spotlight at events, and get remembered.

This is Darcy, the star of Aardman’s Darcy’s Tale, created to help raise awareness around groundwater flooding. Darcy is...
10/09/2026

This is Darcy, the star of Aardman’s Darcy’s Tale, created to help raise awareness around groundwater flooding.

Darcy is a great example of what a physical mascot can add to a campaign.

The animation tells the story, Darcy gives people someone to connect with.

The plush then takes that character out of the campaign and puts it directly into people’s hands.

In honour of International Dog Day, we’re giving the spotlight to the four-legged members of Custom Toys 🐶
26/08/2026

In honour of International Dog Day, we’re giving the spotlight to the four-legged members of Custom Toys 🐶

18/08/2026

Try this with your own brand.

Remove the logo, name and colours.

Would people still recognise your brand?

With a strong mascot they would.

Think Michelin Man, Tony the Tiger, Compare the Market’s meerkats.

You see the character, you know the brand.

That’s the power of a great mascot.

04/02/2026

If I told you 90% of our customers reorder within months of their first order with us what would you say? We have a MOQ, but when using the products correctly, as 90% of our customers will tell you, it’s not enough.

29/01/2026

AO Bear continuing to spread kindness. The real impact that has on people, and how it helps the brand. 💚

26/01/2026

Characters have the power to help your business succeed and stand out in a crowded market. Even B2B marketing! Over the last 10 years we can see how the market has changed, but what remains the same is the trust that characters bring to businesses. People are 6x more likely to remember a character over a logo. The statistics speak for themselves. So you can cut through the noise by introducing your very own character. Want to hear more? The full episode of Building Character is available to watch now! 🎬

09/01/2026

Plush toys aren’t just products. They are emotional marketing tools. 🧸

Loved by all age groups, they create memorable brand experiences and stronger customer connections.

There is a reason your favourite adverts 9/10 have a character.

Characters are 6x more memorable than a logo and 36% more trusted than a human.

Why? 🤔

You’ll have to watch Episode 1 of Building Character.

We go into detail about the psychology of businesses using characters in their marketing and how it can be so impactful.

So if you don’t already, ask yourself, why does your business not have a character?

After you’ve seen episode 1, you may have to rethink why you haven’t got your own.

(Don’t worry, we can help with that 😉)

Check out episode 1 on our YouTube channel now! 🍿

There’s no site quite like a box of Bear’s waiting patiently for a new home. Booths have created their very own bespoke ...
22/12/2025

There’s no site quite like a box of Bear’s waiting patiently for a new home. Booths have created their very own bespoke Bear and they are flying off the shelves. 🧸

Some photos from our team Christmas do 🎅🎄🥂One thing we love to do around here is party. And we had a great time celebrat...
17/12/2025

Some photos from our team Christmas do 🎅🎄🥂

One thing we love to do around here is party. And we had a great time celebrating this year. Our team is growing, and each year we love to get together and celebrate the hard work that everyone has done throughout the year.

As you can see we had a blast, great food, lots of wine and good music.

Address

Ramsgate
CT125GJ

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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