Our Story:
2013 - New Years Eve
Sam has been assigned as the designated driver. On the way home his mates comment on how immaculate his car is in the murky depths of a British winter. Little did they know it was in fact a touchless wash concocted by Sam in his garage using a mixture of existing products already on the market but was actually effective at removing grime.
2014 - Development Begins
Sam’s friend from new years eve gets in touch asking to borrow this special mix of his along with his foam lance. He’s delighted with the results and begs to make him some. Sam contacts his housemate from university who graduated in chemical engineering, and development begins. The first snow foam lance is sold and Sam’s Detailing is officially born.
2015 - Flirting with waxes
Snow foam development continues with testing in a variety of conditions. Naturally this now includes the effects of snow foam on waxes. Sam gets the edge and begins experimenting with high carnauba content waxes.
2016 - Snow Foam is finally launched! Foam lance sales grow rapidly and users begin asking for us to offer a snow foam. Sam finally launches his active snow foam alongside a select number of accessories for the wash stage. Customers love Sam’s unique chemistry which is just simple and effective. Sam applies his experience to some more select lines.
2017 - Range Expansion
Sam launches his Signature Paste Wax and a larger range to cater for a full detail. A passion for premium ready-to-use detailing products with a little flair!
2019 - Worldwide Domination...nearly
Fast forward 2 years later, and the Sam's range boasts an impressive 80+ products and counting, with more than 30 retailers all over the globe stocking our range.
2021 - Sam's goes viral
We're going to ignore the C-word for now.... Sam's has expanded in the real world and in the digital one! Our first viral video makes the rounds on TikTok! Nearly 3 million likes and 190K+ followers later, we're catapulted into becoming the most popular detailing brand on the platform.
2022 - More products?! The TikTok Drying Towel is our best seller with our flagship chemical Ceramic Boost in second place, but wait, we're releasing even more products?! More chemicals, more accessories, and more towels coming soon to a detailing website near you! Want a piece of this action? Join the family now, visit www.samsdetailing.co.uk for all your detailing needs.
