17/07/2026
A customer said to me,
“I follow you on social media and it’s so refreshing to see a business owner be so honest.”
I laughed and replied,
“I’m probably a bit too honest sometimes.”
She smiled and said,
No… that’s why people want to come in. I listen to your stories when I get into bed, they make me laugh 🤣
I’ve thought about that conversation ever since.
I sometimes wonder if I should be a bit more polished. Share less. Pretend I’ve got everything under control.
The reality?
I don’t.
Some days the shop is busy, some days it’s quiet. Some weeks I feel like I know exactly what I’m doing, and other weeks I’m making it up as I go.
I share the wins, the wobbles, the chaos, the excitement and occasionally the fact I’ve worn the same dress three days in a row because it’s the only thing that isn’t sticking to me in this heat. 😂
Maybe that’s why people connect with Rebel & Ashby.
Not because everything is perfect, but because it’s real.
So thank you for following along, popping into the shop, cheering me on and reminding me that being myself is enough.
I promise to keep being honest… even if I do overshare sometimes. 💛