GO International

25/06/2026

Protecting online shoppers is also good for the economy. Updating product safety legislation for the digital age can help level the playing field between online marketplaces and compliant UK businesses.

At GO International and The Balloon Academy, this matters deeply. Our industry is built on creativity, joy and celebration, but it also needs knowledge, responsibility and professional standards. We are committed to supporting the balloon and party industry by educating decorators, retailers and businesses on safe, responsible and compliant practice, while also helping protect the end users who trust our products at parties, events and family celebrations.

The phrase “it’s only balloons” has done real damage. Balloons may bring happiness, but that does not remove the need for proper warnings, traceability, product knowledge, training and accountability. Responsible UK businesses should not be penalised for doing things properly while unsafe, poorly labelled and untraceable products are allowed to flood the market unchecked.

Stronger rules for online marketplaces are about fairness, consumer safety and protecting the future of responsible businesses. To unlock this potential, forthcoming regulations must impose clear product safety requirements on online marketplaces, matched with powerful enforcement mechanisms. We urge the & Operation Supplement Safety (OPSS) to do everything in their power to hold online marketplaces to account for dangerous products sold through their platforms.




Which?

25/06/2026

🔥Heatwave Update: Still Here. Still Cool. Still Smug About It.

There’s a certain type of business that vanishes the moment the temperature hits 32 degrees. You know the ones. Phone goes to voicemail. Website orders “being processed” since Tuesday. A little note on the door that says “back soon” in handwriting that’s clearly sweating.

Meanwhile, at GO International, it’s business as usual. Cool as you like.

Our forward thinking leader installed air conditioning a few years ago, which means while half the trade is draped over a desk fan whispering “I can’t work in this,” our team are packing your orders, answering your calls and getting your stock out the door without breaking a sweat. Literally.

Nearly 40 years we’ve been doing this. We’ve survived recessions, Brexit, Covid and every wholesaler who thought they’d undercut us into oblivion. A bit of sunshine isn’t going to finish us off.

So while the competition melts quietly into a deckchair, we’re here. Working. Comfortable. Possibly a little too pleased with ourselves.

You should know by now. Whenever things get hot, GO International keeps its cool.

Isn’t it time you worked with a company that doesn’t shut up shop the second the weather turns??

☀️ Kettle’s off.
💨AC’s on.
📦 Orders going out.

UK's leading Balloon Wholesaler and Party Supplier for over 40 years! exclusive ranges, same day dispatch with training through The Balloon Academy.

25/06/2026

Deck out your venue and get match-day ready with GO International! 🏴󠁧󠁢󠁥󠁮󠁧󠁿⚽

There is nothing quite like walking into a pub or community centre that is fully dressed for the occasion — and this summer, we are making it easier than ever to create that atmosphere.

Our St. George’s Cross Square Bunting is the perfect way to transform any space, available in 4 metres, 5 metres, and 10 metres to suit venues of every size. Whether you are lining the bar, dressing the windows, or decking out the whole room, it is bold, bright, and built to impress.

Pair it with our large England flags for maximum impact, and finish the look with our fantastic range of foil and latex balloons to bring the energy to every corner of your venue.

From your local pub to community centres and event spaces, if you are bringing people together to watch the football, GO International has everything you need to make it a celebration to remember.

We also stock the Official England T-Shirt, a great add-on for any display or fan purchase in store.

⏰ Need it for the weekend?
Order by 3:30pm Thursday and receive your decorations on next-day delivery.

Don’t miss out, get your order in now and make your venue the place to be this tournament! 🏆🏴󠁧󠁢󠁥󠁮󠁧󠁿

COME ON ENGLAND! 🏴󠁧󠁢󠁥󠁮󠁧󠁿🏆

24/06/2026

The Lions With No Names 🦁🦁

Still no names.
Still no goals.
Keeping a very low profile today.

After last night’s 0-0… let’s just say our two new team members decided hats were the right call. Heads down. Saying nothing. Very professional.

They showed up though. Unlike some people we could mention. ⚽️🏴󠁧󠁢󠁥󠁮󠁧󠁿

Let’s hope Saturdays game brings a bit more excitement! ⚽

Shop all England essentials online

#0-0

🚨 Last chance for Friday delivery, order by 3pm Thursday and your England gear will be with you in time for the weekend.

Or visit our cash & carry warehouse in Stevenage

23/06/2026

🔥🎈HOT WEATHER ALERT 🔥🎈

Does your contract include a hot weather policy?

With summer temperatures rising once again, it’s important to remember that balloon décor is affected by more than just wind and rain.

Heat, direct sunlight and reflective surfaces can dramatically impact the appearance and lifespan of outdoor displays.

A simple clause in your contract can help manage client expectations, protect your business, and support safe working practices for you and your team.

Have you ever had a display affected by extreme heat?

Party Industry Trade Organisation Balloon & Party Wholesaler - Stevenage, Hertfordshire Balloons & Business Training & Support would love to hear about your experience, it may help others to prevent it from happening to them.

A top tip from Luxury Balloons Manchester is to double stuff balloons for outside displays. 🎈🎈
Spread the word

23/06/2026

What a way to celebrate our 2nd World Game and bring the World Cup energy!

The votes on polls last week showed you prefer balloons over bunting so we had to share this scroller stopper.
Massive shoutout to Kelly at Kelly ✨ Luxury Balloon Decor | Newcastle for creating this absolutely amazing England flag wall and World Cup trophy! 🏴󠁧󠁢󠁥󠁮󠁧󠁿🏆
Kelly’s talent and effort is next-level, she thinks it took 2020ish balloons to complete!!
Would you agree that she completely smashed it?

Come on, England! Bring another win home tonight

📷Thank you Gemar Balloons Gemar Balloons

Balloon Breakdown:

O45 RED
001 WHITE
045 GREEN
013 BROWN
088 SHINY GOLD

You can shop online there are loads of colours and sizes to browse, your perfect palette is waiting for you.

22/06/2026

⚽ NEW Scotland 9” Mini Foils – Now in Stock 🏴󠁧󠁢󠁳󠁣󠁴󠁿

Need a little break from all the red and white? We’ve got you covered with a splash of blue and white instead. 💙🤍⚽️

In case you missed our email, or you’re not yet on our mailing list, our Scotland 9” Mini Foils are now in stock and ready for match day!

Perfect for pubs, clubs, sports bars and fan zones, these mini foils are an easy way to create eye-catching displays and build a real match-day atmosphere.

Who wouldn’t want an installation like this welcoming supporters through the door?

Available now from GO International.
Tap to shop

⚽️

BalloonWholesaler
PartySupplies

22/06/2026

Suspended between earth and imagination is this dreamy installation which stopped our scroll. 🌿

Soft movement, quiet wonder, and the most beautiful combination of greens and white working together in perfect harmony.
We are absolutely obsessed with this look.

Gemar Balloon Breakdown:
098 GREEN OLIVE
002 YELLOW
001 WHITE
104 EMERALD GREEN

Want to recreate something just as stunning? We’ve made it easy.

Head to our GEMAR section on the website and get inspired for your next setup,there are a variety of colours and sizes to browse, so your perfect palette is waiting for you🎈

📸Thank you to the talented artist ВОЗДУШНЫЕ ШАРЫ🎈ОБУЧЕНИЕ🎈ОНЛАЙН 🎈ОФФЛАЙН🎈 😁 who made this for the 2026 Gemar in Bloom calendar and of course to and Gemar Balloons for the beautiful imagery.



📸Thank you to the talented artist ВОЗДУШНЫЕ ШАРЫ🎈ОБУЧЕНИЕ🎈ОНЛАЙН 🎈ОФФЛАЙН🎈 😁 who made this for the 2026 Gemar in Bloom calendar

You deserve to be on a photo

21/06/2026

Learn to sell. Don’t get sold to.

Most wholesalers would never tell you this, but you do not need every colour, every brand, and every new release to build a successful business.

You need the products your customers actually buy.

That’s it.

I’ve lost count of the number of times I’ve visited a decorator and spotted shelves full of products that were “must-haves” a year or two ago. The trend came and went. The stock stayed exactly where it was.

And that’s the danger.

When you stop looking at stock as product and start looking at it as money, your buying habits change very quickly. Every box sitting on a shelf is money that could be working somewhere else in your business.

Before you buy anything, ask yourself one simple question:

“Who’s going to buy this from me, and when?”

If you can answer it confidently, fill your trolley.

If you can’t, walk away.

A discount doesn’t turn a bad purchase into a good one. A limited edition doesn’t guarantee demand. And a clever advert doesn’t know your customers better than you do.

The decorators who build sustainable businesses aren’t usually the ones with the biggest stockrooms. They’re the ones who understand their customers, buy with purpose, and resist the temptation to chase every shiny new thing that comes along.

That’s not always easy.

Sometimes the hardest business decision is looking at something beautiful, well marketed, and heavily promoted and saying:

“Not this time.”

But that’s the difference between running your business and letting somebody else run it for you.

Learn to sell.

Don’t get sold to.

George 🎈👑

21/06/2026

HAPPY FATHER’S DAY

This design stopped our scroll this week

There is nothing quite like a personalised balloon, when you add your own message, it makes it so much more special and meaningful. 🎈

We are absolutely obsessed with this gorgeous design by the very talented Balloons | Tamworth
No doubt the colours used are Daddy’s favourite 👑

That personal touch of adding a family photo takes it to a whole other level.
This is gifting done right!!

Have personalised balloons been popular for you this Father’s Day?

Let us know in the comments, what’s was your most request design of 2026?

Stacks, Globes, Foils or Bubbles?