Sunshine Lane

Sunshine Lane Discover a world of kindness, positivity & self-care at Sunshine Lane. Stationery & gifts with heart It's all about spreading the self-love.

Everything you see at Sunshine Lane is created by Emma Fox (that's me!) - an illustrator and content creator based in Shropshire, England. And I've got a mission: to sprinkle some self-care and a whole lot of joy into your everyday life. I'm all about crafting stationery and goodies that'll put a smile on your face and nudge you towards some self-care. On my YouTube channel I give you a sneak peek behind the scenes of what it's like to be a creative business owner and take you on my journey as I create a life I love. For even more Sunshine, I also run a community over on Patreon where we swap tips, have each other's backs and get to access exclusive content and rewards.

Ever opened a brand-new planner, stared at the blank page, and felt instantly overwhelmed? We’ve been there too. ☕️👇Trad...
08/09/2026

Ever opened a brand-new planner, stared at the blank page, and felt instantly overwhelmed? We’ve been there too. ☕️👇

Traditional productivity trackers can sometimes feel like just another chore to be ticked off. That’s why we designed our Guided Wellness Stationery to do the exact opposite: to gently ease your daily mental load and take the pressure off.

With no rigid dates or demanding layouts, our notepads feature soft, hand-drawn grids and cozy, mindful prompts that invite you to check in with yourself - not to-do lists.

🌸 Featured in our new collection:

Daily Energy Audit: A gentle check-in pad to help you navigate your day with kindness.

Daily Sensory Check-In: Soft prompts designed to help you ground yourself when life gets noisy.

Week of Wins: Celebrating life’s little wins, one sheet at a time.

Whether you’re a retailer looking to offer your customers a gentler alternative to heavy planners, or a journal lover wanting to add some kindness to your daily routine, you can find our complete stationery range online and at the show!

🎪 At the NEC: Stand 8G50-H51 (Greetings Lab)

🛍️ Online Wholesale: Find our full range on Faire Direct (Link in bio!)

06/09/2026

The doors to Autumn Fair 2026 are officially OPEN! 🥳🎪

Allison and I are here at Stand G50-H51 with our morning brews, and we couldn’t be happier to welcome you to our beautiful, colour-filled showcase. ☕💛

If you are visiting the NEC in Birmingham this week, we would love to warmly invite you to step inside our creative corner at the . Come grab a physical catalog, say hello, and experience our gentle wellbeing collections in person - including:

🏆 Our Anxiety Toolkits (Original & Teen Edition), proud winners of the Gift of the Year 2026 Award!

🪡 Our brand-new, gold-foiled Patchwork Positivity occasion, relation and milestone cards.

🌸 Our guided wellness stationery, featuring gently prompted pads designed to take the pressure off your daily routine.

💻 Supporting us from afar? You don’t have to miss out on the show magic! Our complete catalogue is officially live and ready for online wholesale ordering via Faire Direct right now with a low £100 minimum. (Please use the direct link in our bio to let Faire know you were referred from outside the platform to help us avoid a hefty commission!)

Come and find us at Stand G50-H51 - we can’t wait to connect with you!

🔗 Wholesale link in bio to shop online!

Can independent design-led brands grow faster by sharing space rather than competing? This weekend, Allison and I are he...
03/09/2026

Can independent design-led brands grow faster by sharing space rather than competing?

This weekend, Allison and I are heading to Birmingham for Autumn Fair - our 9th trade show. But this year, we are doing things a little differently - and we couldn’t be more excited.

We are incredibly proud to be exhibiting as part of a brilliant collective initiative pioneered by the Greetings Lab (Stand G50-H51) alongside six incredibly talented independent UK card publishers.

For independent brands, exhibiting at massive industry events comes with unique challenges. When you are a small business with a smaller stand footprint, it can be incredibly hard to stand out and capture the attention of busy retail buyers alongside the giant, household names on the show floor.

By pioneering this collective stand model, the Greetings Lab has changed the game.

Together, we are pooling our resources, sharing a vibrant, high-impact showcase space, and actively championing each other’s work.

It doesn’t just make trade shows more commercially viable for independent creators - it creates a richer, more diverse, and beautifully curated destination for retail buyers.

Swipe through to meet the incredible line-up of independent brands we are sharing Stand G50-H51 with this week:

ROSHAH DESIGNS
Jo Couch Illustration

tipsy vanilla cards
Monica Gabb - Twenty Birds
Adriana - I am the Sweary Card Lady!
Sunshine Lane - Emma (That’s us!)

If you are a buyer, independent retailer, or fellow design lover visiting the NEC this week, we would love for you to make this creative collective a must-visit on your list. Come and celebrate community, collaboration, and this brilliant initiative by the Greetings Lab! 💛
See you very soon! 🎪☕️

📍 Greetings Lab, Stand G50-H51 (6th - 9th September)

🔗 Can’t make the show? Shop our ranges online via our Faire Direct link in our bio!

Introducing... The Patchwork Positivity Greeting Card Collection! 🥳💛We’ll be at Autumn Fair next week to showcase this g...
27/08/2026

Introducing... The Patchwork Positivity Greeting Card Collection! 🥳💛

We’ll be at Autumn Fair next week to showcase this gorgeous new line of 28 card designs. Expanding beyond our signature ‘just because’ ranges, this collection officially marks our entry into:

🧁 Everyday Birthdays & Relations (including Mum, Dad, Sister, Brother, Husband, Wife, Nan, Grandma and Grandad!)
🏡 Life Milestones (New Home, New Baby, Wedding, & Anniversary)
🎂 Milestone Birthdays (featuring designs from 18 all the way to 80!)

Bringing a fresh, modern twist to traditional patchwork, these designs pair our vibrant checkered grids and cheerful icons with premium gold-foiling for the very first time at Sunshine Lane! ✨

Where to find us:
🎪 Autumn Fair (6-9 September 2026)
📍 NEC, Birmingham
🏠 Greetings Lab Stand: Stand 8G50-H51

Whether you’re an existing stockist or a new buyer looking for positive, wellbeing-focused gifts, come say hello and browse the full range in person!

Tag a lovely shop owner who needs to see these on their shelves! 👇

I love the fact that products can evolve over time, and with more stockists choosing these cards (and Autumn Fair right ...
24/08/2026

I love the fact that products can evolve over time, and with more stockists choosing these cards (and Autumn Fair right around the corner) it was time for some upgrades! Having the token’s design also appear on the card was some feedback we received at our last trade show and so it feels great to be able to make these little tweaks and improvements

Reviews like this genuinely make my whole week. Knowing that our products are doing well on your shelves - and that your...
18/08/2026

Reviews like this genuinely make my whole week. Knowing that our products are doing well on your shelves - and that your customers love them as much as we loved making them - means the world.

Huge thank you to all of our stockists for trusting us with a spot in your beautiful shops. Supporting other small businesses is easily the best part of this job, and we’re always here if you ever need a hand with an order!

If you’re a shop owner looking to stock Sunshine Lane, we’d love to partner with you. Head to the link in our bio to check out our wholesale info or send us a quick DM to say hi!

I can FINALLY share the big news… my cards are officially live on Moonpig ! 🐖✨Behind the scenes, this has been months in...
13/08/2026

I can FINALLY share the big news… my cards are officially live on Moonpig ! 🐖✨

Behind the scenes, this has been months in the making. What started as a chance meeting at a trade show two years ago turned into more serious talks earlier this year.

I was completely blown away when they selected 47 of my designs, including my entire Wired for Wonderful collection. Championing inclusivity and representation on such a massive platform means the absolute world to me.

🎥 Want to see how it all happened? My new vlog is LIVE right now with the full story, behind-the-scenes footage, and a closer look at the collection!

🔗 Link in bio to watch the vlog + direct link to shop the collection on Moonpig.com!

Which design are you most excited to send? Let me know below! 👇

It’s been a busy week in the studio packing orders from the Patchwork Positivity launch... but behind the scenes, I’ve b...
13/08/2026

It’s been a busy week in the studio packing orders from the Patchwork Positivity launch... but behind the scenes, I’ve been holding onto a secret since March that I can FINALLY share with you today! 🥹✨

I’ve just uploaded a brand new Studio Vlog to YouTube, and in it, I’m taking you along for a massive order packing day for the new Patchwork Positivity collection, PLUS revealing a huge business milestone that I honestly still can’t quite believe is real. 😭🐷

If you’ve been following the Sunshine Lane journey for a while, this one feels like a big one...

Head to the link in my bio to watch the vlog and find out what we’ve been up to!

https://youtu.be/_kWmQBV8qgI

IT’S LIVE! ☀️✂️ The Patchwork Positivity Collection has officially arrived on the website!Swipe through to see some of o...
01/08/2026

IT’S LIVE! ☀️✂️ The Patchwork Positivity Collection has officially arrived on the website!

Swipe through to see some of our brand-new goodies in action:

✨ 7 New Washi Tapes - including our hero Patchwork Positivity roll and our 5mm Skinny Checklist tape designed to align perfectly with dot-grid pages!

📝 Thoughtful Functional Notepads - gentle, low-overwhelm layouts designed for busy minds (from My Daily Energy Audit to Lightening the Load) to help clear mental clutter at your own pace!

🖊️ 12 "Emotional Support" Quote Pens - smooth matte retractable pens stamped with our favourite relatable mantras (which one are you claiming? I’m feeling I'd Rather Be Napping today 🙋‍♀️)

📖 A5 Patterned Paper Book - 18 double-sided sheets (36 pattern sides!) printed on 120gsm smooth matte paper for all your junk journaling & collaging spreads.

💛 Sticker Sheets Galore - resized to 90x175mm! Featuring mini event-coding icons, writeable memo boxes, date dots, gentle affirmations and more.

🌸 Limited Vending Machine Die-Cut Stickers - the remaining 7x7cm matte vinyl stickers from our StationeryFest vending machine drop!

Whether you’re setting up a new journal page or treating your desk to a pop of colour, I hope these new goodies bring a little extra kindness to your routine. 💛

🔗 Tap the link in our bio to shop the full launch now! https://sunshinelane.co.uk/collections/new-in

Still on cloud nine after StationeryFest - the original event for stationery lovers! ☁️✨ Swipe to meet the crowd favouri...
31/07/2026

Still on cloud nine after StationeryFest - the original event for stationery lovers! ☁️✨ Swipe to meet the crowd favourites from the weekend!

It turned out you loved the new Patchwork Positivity goodies just as much as I loved designing them! Our 12 quote pens, functional notepads, washi, and new sticker sheets were flying off the displays - meaning some products are already super limited in stock! 🤯

If you’ve been waiting to get your hands on this collection online, set your reminders for tomorrow (1 Aug):
🗓️ Official Launch: 10am
🔑 Early Access: 9am

To make sure you get first dibs on the limited stock, scan the QR code on the last slide to join our waitlist and shop an hour early at 9am! 🎟️

What did you take home from StationeryFest? Or what are you hoping to grab tomorrow? Let’s chat in the comments! 👇

Address

Telford
TF4

Website

Alerts

Be the first to know and let us send you an email when Sunshine Lane posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Sunshine Lane:

Shortcuts

Share

Category