20/03/2026
Three rooms. Two centuries of craft. One question that changed everything.
What if a room wasn't just furnished — but felt like it was thinking?
That's what Studio GGSV set out to answer when Manufactures Nationales gave them the most ambitious brief of the Art Deco centenary: reimagine the ensemblier for 2025.
The result is Les Salons de l'imaginaire — a 200m² installation at the historic Manufacture des Gobelins in Paris. Three rooms. Each one a different argument about how furniture, architecture, and décor can become a single voice.
↳ The Reception Salon, where a monumental library shifts between pattern and structure depending on where you stand.
↳ The Conversation Salon, where French salon culture meets Middle Eastern majlis hospitality around one extraordinary sofa.
↳ The Reading Salon, where romantic landscapes swallow the architecture whole — walls, floor, ceiling, all of it.
Furthermore, every piece of furniture was built from scratch. Moreover, every piece assembles without a single screw. That's not a styling decision. That's a philosophy.
Sofia Lekka Angelopoulou — Editor-in-Chief at Designboom — covered the project with the kind of precision it deserves. She visited in person, spoke directly with the designers, and wrote a piece that makes you feel the rooms rather than just see them.
I wrote about it — the craft, the history, the furniture logic, and what it all means for how we think about interiors today.
→ Read the full article: https://intellence.eu/2026/03/20/studio-ggsv/
Does the integrated interior have a future in the way we design and buy furniture today? Tell me what you think. 👇
Studio GGSV's masterful Paris installation fuses trompe-l'œil, French savoir-faire, and Art Deco legacy into three breathtaking salons — covered brilliantly by Sofia Lekka Angelopoulou for Designboom.