Inburg, Delhi (2026)

31/07/2025

Littlebox India has secured $2.1 million in fresh funding, with Huddle Ventures and Prath Ventures leading the round. This investment builds on its appearance on Shark Tank India and highlights confidence in its ultra-fast fashion approach.

Armed with this new capital, Littlebox plans to establish regional hubs near major cities and collaborate with local makers to reduce lead times. This means trending styles will quickly arrive online and in stores, almost as soon as they make waves on social media.

Looking ahead, Littlebox aims to surprise customers with pop-up events, limited-edition collaborations, and community gatherings that keep the excitement alive. The brand will introduce capsule collections in college towns and fashion hotspots, rewarding loyal fans and attracting new ones.

31/07/2025

Shoppers Stop has launched a brand new store at Delhi Airport's Terminal 1, offering travelers and airport personnel access to its well-loved selection of fashion, beauty items, and home essentials. Spanning across 10,000+ sq. ft., it is India’s largest airport departmental store yet!

This opening also coincides with a recent change in their leadership. After dedicating three decades to the company, Nagesh B S stepped down, making way for Nirvik Singh to steer the brand into its next phase. This leadership shift highlights Shoppers Stop’s focus on innovation and growth under new guidance.

By establishing a store in the airport, the brand is venturing beyond its traditional presence in malls and retail streets. The company is also exploring plans to open additional travel retail outlets and temporary kiosks at key transit points, making curated styles more accessible to customers on the move.

30/07/2025

CaratLane - A Tata Product launched a heartfelt Rakhi campaign featuring Ayush Mehra and Yashaswini Dayama. The duo showcases sibling banter and genuine moments through a series of lively videos that celebrate togetherness in a way every brother and sister can relate to.

Alongside the campaign, CaratLane has partnered with MoEngage to boost customer engagement with greater agility and personalization. This collaboration enables the brand to gather real-time insights, send targeted messages on preferred channels, and customize experiences based on individual preferences and journeys.

These initiatives show CaratLane’s commitment to blending meaningful storytelling with innovative, personalized interactions. As Rakhi gifts reach their destinations and engagement levels rise, the brand already plans to create more special moments and innovations to deepen its connection with customers.

30/07/2025

Croma has opened a new mega store at Bliss MVM near Suchitra Circle in Hyderabad. Covering 9,000 square feet, this store becomes the 33rd location in Hyderabad and the 37th across Telangana. Customers can now browse a wide range of electronics, home appliances, personal gadgets, and smart home products all in one place.

This launch follows Croma's recent openings of its third store in Thane West at Mahavir Business Park and a new outlet in Chennai’s Tambaram West. Each store offers interactive demo zones, expert advice, and a seamless mix of online and in-store shopping to serve local residents.

With over 560 stores in more than 200 cities and ambitious expansion plans through 2026, Croma continues to grow rapidly. Every new store brings trusted technology brands and personalized service closer to customers everywhere, making quality and convenience easily accessible.

29/07/2025

Decathlon Sports India is ramping up its Made-in-India initiative with a goal to source USD 3 billion locally by 2030. Building on its partnerships with hundreds of local vendors, this move demonstrates a strong commitment to India’s sports goods manufacturers. The plan aims to streamline supply chains and foster more homegrown innovation on its shelves.

Currently, the brand sources everything from running shoes to camping gear across Tamil Nadu, Haryana, and Uttar Pradesh. Moving forward, Decathlon will enhance vendor training and invest in research and development to ensure each product tells an Indian story.

As Decathlon expands its sourcing network, it will continue to strengthen vendor training and R&D support. This focus on local sourcing sets the stage for increased domestic manufacturing and a more resilient retail model.

29/07/2025

The Burger Company is now proudly operating over 150 outlets across India, bringing its popular desi burger experience to towns beyond the major metropolitan areas. Each location offers its signature spicy patties and regional flavor twists, delighting local fans.

Now they're gearing up for 250 stores by 2027. The expansion will focus on tier III and IV markets where quick bites are becoming increasingly popular. Franchise partners are seeing strong interest from communities seeking affordable, regional-style meals.

This expansion reflects how India’s love for burgers is shifting towards more neighborhood-focused spots. With each new store, local entrepreneurs and burger enthusiasts come together, creating vibrant new communities centered around great food.

28/07/2025

uppercase has teamed up with Akasa Air to provide cabin crew with eco-friendly, recycled gear. Now, crew members will carry lightweight bags made from upcycled materials, highlighting a commitment to sustainability in the skies and showing how careful design can serve travelers everywhere.

Last week, uppercase opened its newest store in Chandni Chowk, Delhi. This boutique offers a convenient spot for city commuters and weekend adventurers to find eco-conscious travel gear. Staying true to its values, the brand works directly with local artisans and environmentally responsible manufacturers.

With a focus on reuse and community impact, uppercase actively collaborates with local artisans and eco-friendly producers. With each new store and partnership, it continues to promote responsible retailing. Alongside Akasa Air, uppercase is changing the way we think about travel means for people and the planet.

28/07/2025

Jaipur Watch Company has achieved new milestones by launching stores in two of India's historic cities. It recently opened a boutique in Mumbai’s Oberoi Skycity Mall and, shortly after, unveiled its first high-street location at MI Road, Jaipur. Known for celebrating Indian craftsmanship, the brand now showcases its signature watches at one of Jaipur’s top retail spots.

Recently, the team collaborated with MG Select to create a capsule collection of custom-made watches that marry timeless designs with striking color accents. Alongside its Jaipur and Mumbai openings, the brand marked its eighth store, engaging more watch lovers who appreciate locally crafted luxury.

Founder Gaurav Mehta emphasizes that these milestones reflect a broader goal to elevate Indian-made fashion watches on the global stage. With plans to open more flagship stores and introduce new capsule collections, Jaipur Watch Company is proving that precision, innovative design, and storytelling flourish when deeply rooted in local heritage.

25/07/2025

Marks and Spencer has opened its new store at Phoenix Marketcity Kurla, bringing its iconic British clothing, food, and homeware collections to the local community for the very first time. Shoppers in Kurla can now explore the latest fashion trends and enjoy a variety of fresh deli offerings under one roof.

Inside the store, there are designated sections for women’s, men’s, and children’s clothing, footwear, and home essentials. A vibrant food hall offers sandwiches, salads, pastries, and more. The design combines a timeless look with a modern shopping environment, enhanced by welcoming staff ready to assist customers at every step.

This opening celebrates another chapter in M&S’s growth across Mumbai, following recent store launches and a thriving partnership with Reliance Retail. There are already plans to extend further into suburban areas, reaffirming M&S’s commitment to providing quality products, diverse choices, and excellent service.

25/07/2025

Pepe Jeans London's India branch has appointed Rakesh Jallipally as its new CEO, effective immediately. He is stepping into this role after ending his tenure as Vice President at Flipkart, bringing over 17 years of leadership experience in fashion, retail, and e-commerce.

At Flipkart, Jallipally played a key role in driving growth initiatives, turning around operations, boosting category performance, and strengthening partner networks. His extensive background includes vital roles in apparel and digital retail, where he successfully blended brand strategy with data-driven insights.

Under his leadership, Pepe Jeans India is poised for an exciting new phase of growth. The company plans to enhance omnichannel shopping experiences, expand brand collaborations, and introduce innovative denim products. Jallipally’s appointment reinforces the brand’s commitment to expanding its presence and reaching new customer groups.

23/07/2025

CANTABIL has opened its largest flagship store in Jaipur, located on Tonk Road. Spanning 6,000 square feet, this store proudly introduces Rajasthan’s capital city to its complete range of ready-to-wear apparel for the first time.

The brand recently celebrated a major milestone, marking its 600th exclusive store. Looking ahead, Cantabil plans to accelerate growth by opening 70 to 80 new stores annually and aims to hit ₹1,000 crore in revenue by FY 2027.

With the Jaipur flagship up and running, Cantabil is energizing its growth strategy by targeting new markets, such as Ahmedabad and Lucknow. Each new store not only strengthens its presence but also deepens connections with local communities, bringing quality fashion closer to its customers.

23/07/2025

Swadesh Online is opening a new boutique in Mumbai on July 25 at Palladium Mall, bringing its unique blend of handwoven silks, handcrafted weaves, and eye-catching jewelry to the city’s vibrant fashion scene.

Radhika Merchant, Shloka Mehta, and Isha Ambani have graced the opening celebration with an auspicious pooja, linking Swadesh’s artisan legacy with India’s contemporary style.

Building on the success of its stores in Delhi’s Khan Market and Bangalore’s Indiranagar, Swadesh plans to expand further by opening more locations across different cities. Each new store reinforces the brand’s dedication to timeless, heartfelt craftsmanship.

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