"The Splendor of Kashmir"

"The Splendor of Kashmir" "The Splendor of Kashmir"by Varuna Anand promoting "The Art of shawl making and the famed handloom cottage industry of Kashmir"

The Splendor of Kashmir depicts the brilliance and magnificence of Kashmir, which is not just limited to its inherent natural beauty, but looking back at history, being India’s northern most state, it became a pivotal point through which the wealth, knowledge, and products of ancient India passed to the world. Perhaps the most widely known woven textiles are the famed “Kashmir shawls”. The shawls

made in Kashmir occupy a pre-eminent place among textile products, these have evolved from age old expertise and have greater fame than any other Indian textile. The Kashmir shawl is characterized by the elaboration of its design, intricately woven / embroidered. These designs are stylized imitations of Nature, and the glowing brilliance, depth, and enduring qualities of its colors. Always a luxury commodity, it reflects the rich heritage and culture of the region, primarily an essential part of the wardrobes of the rich and famous all over the world. Varuna Anand a renowned Textile Designer, who has spent many a year’s learning and designing Home textiles and sarees for the likes of House of Fraser, John Lewis, Galleries Lafayette Printemps, Laura Ashley, Tommy Hilfiger and Satya Paul. Now being based in Jammu & Kashmir for over nine years, she considers herself lucky to use her expertise in the development and enhancement of this age old art of the Kashmiri shawls. She very proudly presents “The Splendor of Kashmir”
Contact: [email protected]
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Varuna Anand has been appointed as the National Initiative Head for Textiles, Handlooms & Handicrafts and a Governing Bo...
02/04/2026

Varuna Anand has been appointed as the National Initiative Head for Textiles, Handlooms & Handicrafts and a Governing Body Member of FICCI FLO for 2026–2027, under the visionary leadership of its 43rd President Ms. Puja Garg.

A textile designer by profession with extensive experience in the field, she looks forward to taking forward the President’s vision through this initiative, building on her impactful journey within FLO as a Governing Body Member, former Chairperson FLO JKL, and National Initiative Head – Partnerships & Collaborations.

This prestigious role reflects her unwavering dedication to reviving India’s textile legacy, especially the timeless art of Kashmiri shawl making. With a deep-rooted commitment to craftsmanship, sustainability, and women-led enterprises, she continues to bridge heritage with modern relevance.

With years of impactful leadership within FLO, she brings both experience and vision to this journey. Driven by purpose and pride in India’s rich craft traditions, she reaffirms her commitment to strengthening the textiles sector—where heritage becomes opportunity, and artisans become entrepreneurs.

01/04/2026

Varuna Anand Appointed as National Initiative Head – Textiles, Handlooms & Handicrafts and GB Member, FICCI FLO (2026–27)

New Delhi, India – Varuna Anand has been appointed as the National Initiative Head for Textiles, Handlooms & Handicrafts and a National Governing Body (GB) Member of FICCI FLO for the term 2026–2027, under the dynamic and visionary leadership of the 43rd National President, Ms. Puja Garg.

This prestigious appointment underscores Varuna Anand’s continued commitment to advancing India’s rich textile heritage while fostering sustainable livelihoods and strengthening women-led enterprises. A textile designer by profession, her work has been deeply rooted in reviving and promoting the Art of Shawl making from Kashmir.

In her new role, she will work to carry forward the President’s vision by building a strong and inclusive ecosystem for textiles, handlooms, and handicrafts. Her focus will be on preserving traditional crafts while enabling innovation, enhancing market access, and creating meaningful linkages at both national and global levels. A key priority will also be to strengthen the capabilities within the FLO network, alongside driving impactful engagement with grassroots artisans, Self-Help Groups (SHGs), and craft communities across the country.

With five years of experience as a GB member through her association with the FLO JKL Chapter, Varuna Anand has consistently contributed to high-impact initiatives. She also served as Chairperson of FLO JKL (2023–24) & National Initiative Head Partnership & Collaborations FICCI FLO (2025-26).

Expressing her gratitude, Varuna Anand thanked Ms. Puja Garg for her trust and confidence, and reaffirmed her commitment to strengthening India’s textile and handicrafts sector—an enduring cultural legacy and a vital driver of inclusive economic growth. She emphasized taking pride in our traditional textiles and crafts leads to creating sustainable opportunities for the artisan communities.

FICCI FLO, one of South East Asia’s leading women-led chambers of commerce, has a strong membership base of over 15,000 women across 21 chapters and 4 YFLO chapters. Through its extensive network, it continues to champion women’s leadership, enterprise, and economic empowerment.

In her new capacity, Varuna Anand aims to further this mission by fostering collaboration, strengthening networks, and enabling inclusive and sustainable growth within the textiles, handlooms, and handicrafts sector.

31.03.2026
31/03/2026

31.03.2026

JAMMU: Varuna Anand has been appointed as the National Initiative Head for Textiles, Handlooms & Handicrafts and a Governing Body member of FICCI FLO for the 2026–2027 term, under the leadership of its 43rd National President Puja Garg. The appointment highlights Anand’s continued efforts in

Eid Mubarak from The Splendor of Kashmir by Varuna Anand.On this joyous occasion, we celebrate the spirit of togethernes...
20/03/2026

Eid Mubarak from The Splendor of Kashmir by Varuna Anand.

On this joyous occasion, we celebrate the spirit of togetherness, gratitude, and giving. Eid is a reminder of compassion, shared happiness, and the beauty of meaningful connections that bring us closer as a community.

As you gather with your loved ones to mark this special day, may your homes be filled with warmth, your hearts with peace, and your lives with abundance.

Wishing you joy, prosperity, and countless moments of celebration.

Eid Mubarak

As the sacred days of Navratras begin, The Splendor of Kashmir by Varuna Anand extends heartfelt greetings to you and yo...
20/03/2026

As the sacred days of Navratras begin, The Splendor of Kashmir by Varuna Anand extends heartfelt greetings to you and your loved ones. This auspicious time is a celebration of divine feminine energy, strength, grace, and renewal. It is a reminder of the power that lies within each of us to rise, create, and nurture with resilience and devotion.

As we welcome these nine nights of devotion, may your days be filled with positivity, your hearts with gratitude, and your homes with warmth and abundance. May this festival inspire new beginnings and deeper connections to what truly matters.

Celebrate this Navratras wrapped in elegance, culture, and meaning.

Warm wishes from all of us at The Splendor of Kashmir.

For the past 14 years, The Splendor of Kashmir by Varuna Anand has been quietly and consistently celebrating one of the ...
16/03/2026

For the past 14 years, The Splendor of Kashmir by Varuna Anand has been quietly and consistently celebrating one of the most extraordinary legacies of Kashmir, the exquisite handcrafted Pashmina shawl.

Each shawl we present is not merely an accessory but a story woven in time. From the delicate spinning of the finest Pashmina yarn to the intricate artistry of weaving, embroidery and finishing, every step reflects generations of knowledge, patience and craftsmanship passed down through Kashmiri artisan families.

A single Pashmina shawl carries within it months of dedication. The whisper fine yarn, the rhythmic movement of the loom and the painstaking hand embroidery together transform raw fibre into drapable art, pieces that embody heritage, refinement and timeless beauty.

At The Splendor of Kashmir, we believe that true luxury lies in authenticity, sustainability and craftsmanship. In a world of fast fashion, handcrafted Pashmina represents the essence of slow and sustainable fashion. Each piece is created with time, care and respect for tradition, making it not just something to wear but something to value and preserve.

Our journey has always been about honouring Kashmir’s craft heritage, supporting its artisans and presenting Pashmina in its most genuine form.

Every shawl carries a legacy of its own, evolving from humble yarn into an heirloom worthy treasure. These are pieces rooted in heritage and culture, created to be worn, cherished and passed down through generations.

Fourteen years on, our commitment remains the same. To celebrate the elegance, warmth and soul of true handcrafted Pashmina and to offer creations that remain forever treasured.

With Hon’ble CM of Jammu & Kashmir Jenab Omar Abdullah. For the past 14 years, The Splendor of Kashmir by Varuna Anand h...
16/03/2026

With Hon’ble CM of Jammu & Kashmir Jenab Omar Abdullah.
For the past 14 years, The Splendor of Kashmir by Varuna Anand has been quietly and consistently celebrating one of the most extraordinary legacies of Kashmir, the exquisite handcrafted Pashmina shawl.

Each shawl we present is not merely an accessory but a story woven in time. From the delicate spinning of the finest Pashmina yarn to the intricate artistry of weaving, embroidery and finishing, every step reflects generations of knowledge, patience and craftsmanship passed down through Kashmiri artisan families.

A single Pashmina shawl carries within it months of dedication. The whisper fine yarn, the rhythmic movement of the loom and the painstaking hand embroidery together transform raw fibre into drapable art, pieces that embody heritage, refinement and timeless beauty.

At The Splendor of Kashmir, we believe that true luxury lies in authenticity, sustainability and craftsmanship. In a world of fast fashion, handcrafted Pashmina represents the essence of slow and sustainable fashion. Each piece is created with time, care and respect for tradition, making it not just something to wear but something to value and preserve.

Our journey has always been about honouring Kashmir’s craft heritage, supporting its artisans and presenting Pashmina in its most genuine form.

Every shawl carries a legacy of its own, evolving from humble yarn into an heirloom worthy treasure. These are pieces rooted in heritage and culture, created to be worn, cherished and passed down through generations.

Fourteen years on, our commitment remains the same. To celebrate the elegance, warmth and soul of true handcrafted Pashmina and to offer creations that remain forever treasured.

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Jammu

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