28/03/2020
Corona Pandemic has changed a lot of things. Companies of all sizes have sent their employees to work from home. Customers are also working from home. Nobody seams to be buying. The coronavirus has ushered in some strange times for all of us, but we can make the most of it.
What we have noticed in the last few days, is that many business owners and executives seem motivated to improve their marketing. And that’s an awesome way to work on your business when you’re limited in other capacities.
Here are some suggestions for marketing in the age of coronavirus. Maybe you can come out the other side with something stronger.
1. Website
- Website is the epicentre of your presence on the internet which is most of the time ignored. Have a relook at the website content, correct this and upload relevant content.
Few questions to ask yourself
Does your website content best reflect who you are, and the services you offer?
Are there products or services you provide that you don’t have page content for?
Does the website provide the key information that your customers are looking for?
Read through your website with a critical eye, and make sure that you make edits as you see fit.
If your business does not have a website this is the right time to have one.
2. Social Media Presence
Does your business have a presence on the relevant social media platforms? Are your social media pages optimized to engage customers? If Not this is the right time to build your social media presence.
3. Become a Digital Connector
Just because most of us are working from home, and not meeting in person, doesn’t mean you have to be a hermit. Now is a good time to hop on the phone, try out Google Hangouts, FaceTime, Skype, Zoom or try any other form of digital communication.
Coronavirus isn't going to last forever. It may not be easy in many cases, but we’ll come out the other end stronger if we utilize this time to build our digital presence. Now is the time to work on marketing in the age of coronavirus.
This is surely going to change the way people do business.
Traditional market will shift to digital
Face to Face meetings will shift to Online meetings
Handshake will shift to Namaste
Are you ready to face the challenge?
For Assistance with your digital strategy contact
GROWTH WIZARDS
[email protected]
Call + 93529 69413
