16/07/2026
Argentina vs Spain is shaping up to be more than a World Cup final. It could become the most expensive US sporting event ever on the resale market.
Average ticket prices have climbed to $11,327, with the cheapest available seat at $6,943. Two tickets have already sold for a combined $56,958.
A clear example of how hype, exclusivity and limited access can turn attention into pricing power.
