29/11/2024
Business owner better read this 😊
The Business Model Navigator: 55 Models That Will Revolutionise Your Business by Oliver Gassmann, Karolin Frankenberger, and Michaela Csik offers a framework for understanding and innovating business models.
It identifies 55 business model patterns that have proven successful across industries.
A business model defines how a company creates, delivers, and captures value.
Many successful companies don’t invent new models but adapt existing ones from other industries.