24/07/2026
What is oud — and why is it one of the most prized ingredients in perfumery?
Often called “liquid gold,” oud has a rich history that stretches across the Middle East, South Asia, and Southeast Asia. It has been used for centuries in rituals, incense, oils, and luxury fragrance — valued for its depth, warmth, complexity, and unmistakable presence.
In perfumery, oud can take many forms: smoky, resinous, woody, leathery, sweet, animalic, medicinal, or beautifully smooth depending on its origin, quality, and how it is blended.
We put together a guide covering the history of oud, how it is used, and why it remains one of the most fascinating materials in fragrance.
Read the full article here:
Discover what oud is, how agarwood forms, its history across Asia and the Middle East, how oud oil is produced and how perfumers use it today.