20/07/2026
After a major tournament, the spotlight often stays on the players, the results and the atmosphere.
But the pitch is also part of the story.
During a tournament, natural grass surfaces are exposed to far more than match play. Training sessions, media activity, rehearsals, ceremonies, operational movement and heavy footfall all place pressure on the surface.
At this level, pitch quality is part of tournament delivery, broadcast quality, player welfare and venue reputation. It also shows where expectations are moving.
Across FIFA and UEFA publications*, pitch quality is increasingly connected with measurement, sustainability, technology and wider stadium operations.
The same challenges appear repeatedly:
• more complex stadium design
• higher usage from sport and tournament operations
• climate pressure
• stronger sustainability expectations
• growing demand for data-led decision-making
For grounds teams, venue managers, consultants and technology partners, the direction is clear: natural grass needs smarter support systems to keep performing in these demanding environments.
Our role is to help venues respond with turf technology that supports natural grass in these changing conditions.
*Sources:
FIFA Natural Turf Guidelines, January 2023,
FIFA Strategic Objectives for the Global Game: 2023–2027,
UEFA Pitch Quality Guidelines, 2025 Edition.