Rusler Fishing Equipment

26/12/2025

Best FlyFishing Store in Auckland coupled with best Professional advice from AB. Great to be part of a winning combination... R.

20/12/2025

10/11/2025

Custom Sounder Cover: The Ultimate Shield for Your Fishfinder

Your fishfinder is one of your most valuable tools on the water — so why leave it exposed to the harsh marine elements?

Our Custom Sounder Covers are purpose-built to protect your gear from sun, salt, spray, and scratches — keeping your screen crystal clear and your tech in top shape.

Key features:

Heavy-duty marine-grade canvas built for New Zealand conditions

UV and waterproof protection to prevent fading and corrosion

Custom fit options for screens of all sizes

Perfect for boats, jet skis, and kayaks

Designed and made by Rusler — where quality meets performance

Protect your investment and fish smarter, not harder.

👇 See comments for where to get yours.

30/10/2025

The new Rusler Dead Bait Swivels are here — and here’s exactly how to rig them!

Watch this quick step-by-step and see how simple it is to set up your hook with 360° rotation for better action.

Learn more in comments 👇

29/10/2025

Product Launch Announcement

Just launched: the Rusler Dead Bait Swivels, used for trolling – now available in Small, Medium & Large! Designed for 360° hook rotation, fast rigging and no more line tangles.

Ready to up your game? Learn more 👇
https://ruslerfishing.rocketspark.co.nz/shop/product/891346/rusler-swivels/

28/10/2025

There’s a story behind every Rusler gaff.

Our Wooden LIP Gaff is machine-turned from US maple hardwood by an Amish artisan woodturner in Tennessee — yes, with minimal machinery, no electricity, horse & buggy tradition.

It’s more than a fishing tool — it’s craftsmanship you can trust.

Treated with vegetable oil to bring out the grain
Only 280 g in weight
Built for precision and function

When your gear has story and strength, that’s when it stands out on the water.

Check the comments for the link 👇

21/10/2025

Why use a lip gaff?

Unlike traditional gaffs that can seriously damage your catch, a lip gaff allows you to hook beneath the fish’s lower lip — causing minimal harm and better support for catch & release.

The Rusler Wooden LIP Gaff is ideal for this job. It’s lightweight, precise, and finished with quality in mind.

✅ Gentle on the fish
✅ Strong and durable build
✅ Easy fit in small crafts

Make the switch today — your catch and conscience will thank you.

Check the comments for the link 👇

28/02/2025

With the Live Baiting coming into season & in full swing now’s the time to try out them stock up on this quick, efficient system of attaching livies to your hook….

16/09/2024

Get into gear this season with quality NZ made Fishing equipment. Products of distinction that work !!
www.rusler.co.nz