MA’AU - The vision:
“E lele le toloa, ae ma’au i le vai”
"The pacific grey duck soars away, but always returns to the water"
- An ancient Samoan proverb
The Samoan word 'ma'au' in the proverb above, means 'to return' with a sense of a homecoming. It is often used to illustrate the concept that regardless of where the pacific man or woman finds themselves in the world, they are eternally tethere
d to their family, culture and heritage. Out of this understanding, the vision was birthed to surround our babies with high quality, pacific inspired products and resources that celebrate their heritage. Symbolically, the products are manufactured right here where our feet stand: Aotearoa, yet pay homage to our beloved islands nestled in the embrace of the Pacific Ocean. This vision is an endeavor to connect the next generation to the languages, patterns, songs and stories of their ‘home’. This is our way of returning home. Feel free to join the migration and explore our store.