Rugged Valley

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Rugged Valley Rugged Valley is a New Zealand owned and operated company. We empower people to get out there and do it.

We manufacture heavy duty canvas seat covers for hard working Kiwis, so they can work hard and play hard.

WHAT YOU SAID | If Mac's happy, we're happy. Swipe to see how stoked he looks! Cheers, Graeme for sharing!
15/10/2026

WHAT YOU SAID | If Mac's happy, we're happy. Swipe to see how stoked he looks! Cheers, Graeme for sharing!

EARLY BIRD GETS THE WORM | The early starts are always worth it when you get to skip the traffic and knock off early, th...
11/10/2026

EARLY BIRD GETS THE WORM | The early starts are always worth it when you get to skip the traffic and knock off early, though. 😎

DOGS OF RV | There's no riding in the back seats around here, mate.
09/10/2026

DOGS OF RV | There's no riding in the back seats around here, mate.

FRONT TO BACK | Don't neglect those back seats! Make sure you're covering all bases with Rugged Valley. Every seat deser...
07/10/2026

FRONT TO BACK | Don't neglect those back seats! Make sure you're covering all bases with Rugged Valley. Every seat deserves this kind of love.

SUMMER'S COMING | It's so close we can almost taste it. Cheers, Mike for sharing this pic with us. All the way from the ...
04/10/2026

SUMMER'S COMING | It's so close we can almost taste it. Cheers, Mike for sharing this pic with us. All the way from the beautiful Chatham Islands. How good!

WHAT YOU SAID | This might be the first time we haven't had a complaint about them being difficult to fit 😂 Cheers for t...
02/10/2026

WHAT YOU SAID | This might be the first time we haven't had a complaint about them being difficult to fit 😂 Cheers for the review, Cary. We can assure you you'll be enjoying them for years to come. Swipe to see how good they look. 👉

DOWN AND DIRTY | What's the best thing about this photo? Knowing there's absolutely no damage to the seats underneath. T...
30/09/2026

DOWN AND DIRTY | What's the best thing about this photo? Knowing there's absolutely no damage to the seats underneath. That and the fact that you can wipe them down, brush them off, and they're as good as new. (The seat covers and the dogs who made the mess.)

DOGS OF RV | All paws aboard 🐾 The type of muddy shenanigans you can only get away with when you've got RV covers to pro...
27/09/2026

DOGS OF RV | All paws aboard 🐾 The type of muddy shenanigans you can only get away with when you've got RV covers to protect your seats.

SH***UN | There ain't no riding in the back around here.
25/09/2026

SH***UN | There ain't no riding in the back around here.

ALL IN A DAYS WORK | What's the perfect addition to any work vehicle? Seat covers that have got your back, no matter wha...
24/09/2026

ALL IN A DAYS WORK | What's the perfect addition to any work vehicle? Seat covers that have got your back, no matter what your trade is. 🛠️

Address

4 Edwin Feist Place
Masterton
5810

Opening Hours

Monday 7:30am - 5pm
Tuesday 7:30am - 5pm
Wednesday 7:30am - 5pm
Thursday 7:30am - 5pm
Friday 7:30am - 5pm

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