Since its opening, Avenue Square has become the foremost destination of the cosmopolitan and most discriminating consumers of Bicol, particularly Camarines Sur and Naga City. After being the pioneer and then, the purveyor of the lifestyle center development concept in the region, Avenue Square has already achieved a position of leadership. It combines dynamic architecture, refreshing park-like amb
ience, landscaped open areas accentuated by lush greenery and royal palm trees. This is courtesy of ADI ltd., the same group behind the internationally awarded Greenbelt in Makati. It is an eclectic mix of upscale dining, and entertainment opportunities. It has become the city’s major trendsetter; altering the definition of the Bicolano lifestyle. The social fortress stands mightily along Magsaysay Avenue, an all-important thoroughfare that is just a stone’s throw away from government offices, business districts, tourist spots, and affluent residential neighborhoods. Avenue Square has been the venue of choice for several overwhelmingly successful events organized either by the company itself or by other prime event organizers in the locale. It focuses its marketing strategies to cater to the tip of the market pyramid of the region. Since then, it has been successful in forging an image of good taste and class; being the destination of choice for most of the prime movers of the Bicolano society. Avenue Square is also the gatekeeper of two of its sister establishments; The Avenue Plaza Hotel and Avenue Convention Plaza. The Avenue Plaza Hotel is the region’s freshest face in the hospitality industry. It brings the standards of hotel quality to new heights as it provides world class service and amenities. This has become the city’s portal to true global competitiveness, as it has been host to the nation’s government and business V.I.P.’s who have nothing but good stories to share about The Avenue Plaza Hotel experience. The most elegant event venue south of Metro Manila, the Avenue Convention Plaza, has been the choice for most of the Region’s social movers. Here, the posh celebrate the unity of their hearts, and the trendiest, music is performed.