03/08/2021
The GAIA baton has been passed! 🎉💗🎉
So thrilled to announce the beginning of a new chapter of GAIA, with our very own Buthayna at the helm.
A little background: Closing our doors in May of 2019 was bittersweet… but as that decision was made, we became aware of the need for sewing & assembly services at a smaller scale for other ethically-minded small businesses. The possibility of a new iteration of GAIA started to take shape -- only to be derailed by the onset of a pandemic a few months later!
So we shifted gears and several of the GAIA artisans began making masks to be donated to healthcare workers (over 2000!). Slowly but surely we also began taking on additional work for other designers, like and .official. Buthayna handled the majority of the workload, while continuously taking on more initiative and responsibility along the way.
And now, the time has come to OFFICIALLY pass the GAIA baton to this incredibly talented, inspiring, and deserving woman who will carry GAIA into it’s next chapter, now to be known as “GAIA Mishwar”.
The Arabic word ‘Mishwar' translates to ‘Journey' in English… it was Buthayna’s idea, and I cannot think of a more apt word to encompass the journey of GAIA, the journey of Buthayna and all the other artisans we employed throughout the years, and the journey of women all over the world.
If you are a designer, maker, or brand in need of supplemental sewing, jewelry assembly, light packaging, please feel free to reach out directly to Buthayna at [email protected]. She will be starting out slowly, taking on projects on a case-by-case basis.
My family and I recently moved out of state, so I will be supporting Buthayna from afar — mostly posting here on Instagram now and then, and just cheering her on in general! I hope you’ll join me in cheering her on as well, and congratulating her on this incredible new endeavor. 🙌