Mepps A leader in the fishing tackle industry for more than 50 years, Mepps® currently manufacturers more than 4,000 different fishing spinners and spoons.
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Sheldons', Inc., the world headquarters for Mepps®, the world's #1 lure, is located at 626 Center St. on the north side of Antigo, Wisconsin. We're just off Highway 45 North. Visit us the next time you're in the area. Take a guided tour, and watch us hand-make the world's #1 lure. See all of the 4000-plus lures Mepps® manufacturers. We also have an impressive trophy room you won't want to miss!

05/09/2026

Speeding up, slowing down or changing directions are all subtle changes that can be made when fishing your Mepps Spinner. Very effective on a finicky fish like a musky, but this technique can be applied to any fish you target.

If the turkeys won’t cooperate, the Mepps Aglia Long will! Normally Mepps Musky Expert, Steve Heiting would be tying on ...
04/22/2026

If the turkeys won’t cooperate, the Mepps Aglia Long will! Normally Mepps Musky Expert, Steve Heiting would be tying on a Giant Killer to chase down some musky, but before musky season begins, the smaller Aglia Long gets tied on for some trout fishing!

Just so you know, between Bonnie and Kim, you are looking at ALMOST 100 YEARS of expertise assembling Mepps lures. Rumor...
04/22/2026

Just so you know, between Bonnie and Kim, you are looking at ALMOST 100 YEARS of expertise assembling Mepps lures. Rumor has it, they started working here as soon as they could walk. We are extremely lucky to have them back as part time experts after retiring from their full time expert roles. Fair to say the whole Assembly team is working hard to get all anglers ready for the 2026 fishing season. The “Shep” forecast says the bite will be hot🔥(as usual) this year!

04/12/2026

Check out our 15% Off Mepps Aglia Sale!

04/11/2026

Steve Heiting’s Musky Tips
Post Spawn Musky Spots PART 2

More great musky fishing tips about post spawn musky spots from Mepps Pro-Staffer, Steve Heiting.

04/11/2026

Steve Heiting’s Musky Tips
Post Spawn Musky Spots PART 1

Featuring educational tips and tricks from Freshwater Fishing Hall of Fame Member, Steve Heiting. Musky season is fast approaching in the Upper Midwest!

Celebrating 65 years of fishing with the Mepps Musky Killer this year. Time sure flies by when you’re having so much fun...
04/08/2026

Celebrating 65 years of fishing with the Mepps Musky Killer this year. Time sure flies by when you’re having so much fun hooking into a musky!

MEPPS' MUSKY KILLER IS 65!— Mepps' famed Musky Killer was introduced to the fishing public in this ad back in 1961. The original Musky Killer weighed a half-ounce and was available in three blade colors and three tail colors. Today, the Musky Killer weighs 3/4-ounce in the single version, and 1-1/3 ounces in the Tandem version, with a crazy number of colors for both blades and tails. Magnum single and tandem models are also offered.

Really was hoping to tell you about our new Mepps Caps last Wednesday, but you all would have thought we were April Fool...
04/06/2026

Really was hoping to tell you about our new Mepps Caps last Wednesday, but you all would have thought we were April Fooling. The only fooling we do around here involves fooling a fish!

A tip of the 'ol ball cap to the Mepps angler, cheers to a successful 2026 open water fishing season!

To view all Mepps caps and clothing options:
https://www.mepps.com/products/clothing-accessories/

THE MEPPS DIFFERENCE - HIGH QUALITY COMPONENTS ARE THE KEY! 🔑 ( #4)HANDS ON EMPLOYEES:We need all hands on deck when cre...
03/30/2026

THE MEPPS DIFFERENCE - HIGH QUALITY COMPONENTS ARE THE KEY! 🔑 ( #4)

HANDS ON EMPLOYEES:
We need all hands on deck when creating a piece of art that can catch any fish that swims. Blades & bodies are painted by hand. natural deer and squirrel tail in addition to marabou and flashabou are tied by hand. a Mepps hand equipped with a wire bender magically turns individual components into a fully functional Mepps Spinner, that glides like butter on a warm dinner roll.

At Mepps, we don't just have hands-on employees...we have a large group of dedicated and extremely knowledgable employees who take their talents of creating the World's #1 Lure very seriously.

- Ruth - Mepps Assembly Supervisor - 50 Years on the Job!
Mepps is extremely fortunate to have celebrated many 50 year celebrations in the past half decade and we continue to celebrate employee greatness with our Assembly Supervisor, Ruth, who becomes the next legend to reach the half-century mark. Not only is Ruth knowledgable with all things Mepps, but she sure is quick too! Ask her to assemble a spinner for you and she has it done by the time you turn around. Speaking of quick, she is also extremely quick at ducking out of a photo, so bless her heart for allowing us to get a photo!

Please join us in congratulating & thanking Ruth for 50 years of Mepps anglers celebrating fish catches and memories that last a lifetime out on the water.

Ruth is one of the many examples of what makes Mepps great. Everyone knows how important it is to have high-quality components when creating an in-line spinner, but what is easy to forget, is how important it is to have skilled and passionate hands in charge of turning those high-quality components into a high-quality in-line spinner that has been offered to anglers around the World since 1938. Shoutout to all Mepps employees who have had their hand on the success of a Mepps Spinner...all 88 years and counting worth of time!

03/21/2026

DAY 2 of the Wisconsin Musky Expo in Wausau today. It’s going to be a great rest of the weekend if the excitement of anglers is anything like it was yesterday. Come join the fun today or tomorrow!

Consider this your final warning for the Small Batch of custom Mepps Spinners! ⚠️ Make sure to visit our friends at the Ross's Sport Shop and Guide Service booth for any and all Mepps purchases while at the show this weekend. Stop by the Mepps booth for our full display of musky lures along with lures on display in the test tank.

Join us at our last musky expo of the 2026 season! We will be here all weekend at the Wisconsin Musky Expo in Wausau, Wi...
03/20/2026

Join us at our last musky expo of the 2026 season! We will be here all weekend at the Wisconsin Musky Expo in Wausau, Wisconsin. Show starts TODAY!

The Small Batch Barrel of our custom Mepps lures is almost tapped! This will be your last chance to get your hands on the lures. We have them on display at our booth, but they can only be purchased this weekend at the Ross's Sport Shop and Guide Service booth!

Happy Friday everyone!

Address

626 Center Street
Antigo, WI
54409

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