Fred's General Mercantile

Fred's General Mercantile IF WE DON'T HAVE IT, YOU DON'T NEED IT! Our 3rd floor boasts our Christmas room and our kitchen area, as well as our book room and local art for sale!
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High atop Beech Mountain at elevation 5046 feet, Fred's General Mercantile offers a wide variety of merchandise including groceries, hardware, clothing, ski/snowboard rentals, a bird shop, and the BEST chili! Check out our downstairs bird shop (seasonal) in the spring/summer & our ski/snowboard equipment and clothing rentals in the winter located downstairs! On the main middle floor you will find all of the groceries, hardware, and clothing items, as well as lots of Fred's specialty items!

07/29/2026
Don't miss our Early Bird Special for our Low Country Boil on August 22! Secure your tickets by calling us or visiting u...
07/28/2026

Don't miss our Early Bird Special for our Low Country Boil on August 22! Secure your tickets by calling us or visiting us in person.

Ready to take back your outdoor evenings? 🌃 Discover Citronella by Blowing Rock Creations, the perfect way to create a w...
07/28/2026

Ready to take back your outdoor evenings? 🌃 Discover Citronella by Blowing Rock Creations, the perfect way to create a warm, cozy, bug-free haven that's all yours! 💛

07/27/2026
Start your morning off on the right foot with a delicious breakfast at Fred's Deli! 🍳🥐 From Fred Muffins to biscuits and...
07/27/2026

Start your morning off on the right foot with a delicious breakfast at Fred's Deli! 🍳🥐 From Fred Muffins to biscuits and gravy, our breakfast menu has something for everyone. Serving daily until 11am, so don't miss out on the perfect way to begin your day! ☀️

Tonight’s the night! 🎶 Join us at Fred’s Gazebo as the music rolls in with the mountain breeze. Grab a chair, bring a fr...
07/26/2026

Tonight’s the night! 🎶 Join us at Fred’s Gazebo as the music rolls in with the mountain breeze. Grab a chair, bring a friend, and settle in for a perfect Beech Mountain evening.

Join us for our 3rd Annual Low Country Boil, where we're pulling out all the stops. Secure your ticket for $40 today thr...
07/21/2026

Join us for our 3rd Annual Low Country Boil, where we're pulling out all the stops. Secure your ticket for $40 today through August 8th and take advantage of our early bird offer.

Imagine unlocking the essence of summer in every bite! Our Spiced Peach Preserve is a sweet and warm flavor explosion th...
07/20/2026

Imagine unlocking the essence of summer in every bite! Our Spiced Peach Preserve is a sweet and warm flavor explosion that goes beyond toast, inspiring you to elevate your gatherings and make every moment a celebration! 🌞

The Sunday Sunset Concert with Strictly Clean & Decent is happening tonight at Fred’s gazebo. The weather has cleared up...
07/19/2026

The Sunday Sunset Concert with Strictly Clean & Decent is happening tonight at Fred’s gazebo. The weather has cleared up and it is going to be a beautiful evening! ❤️❤️❤️

Address

501 BEECH MOUNTAIN PARKWAY
Banner Elk, NC
28604

Opening Hours

Monday 7:30am - 9pm
Tuesday 7:30am - 9pm
Wednesday 7:30am - 9pm
Thursday 7:30am - 9pm
Friday 7:30am - 9pm
Saturday 7:30am - 9pm
Sunday 7:30am - 9pm

Telephone

+18283874838

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