William Dean Chocolates

08/09/2026

We have a great opportunity to enjoy our Afternoon Tea at our Belleair Bluffs location today. Due to a late cancellation we have Afternoon Teas for up to 6 people available for 50% off. This is for the first to call. It can be broken down into any number of people. Normally $37.50 per person this will be $18.75 per person. Please call 727-593-0656 if you would like to enjoy our Afternoon tea today. We are just finishing up the tea preparations and they look delicious. First come, first serve.

07/25/2026

And on the 8th day, God made the Canele de Bordeaux. Ok, that may be taking it a bit far but if you've never had this incredible pastry that originated in the Bordeaux region of France, you're missing out. It has an almost custard like interior with a crunchy, sweet exterior. It is flavored with real vanilla and rum. We make them on Saturdays and Sundays at our Belleair store and they are only $4.00 (a steal for a good canele). Trust me, once you've tried them you will be hooked. Don't let their unimpressive exterior deceive you. They are made from an almost crepe like batter and cooked in copper molds for exceptional crunchiness.

07/17/2026

We have enjoyed our 5 years in Tampa at our Midtown Tampa store but our final day of operations will be Sunday, July 26th. We have enjoyed being part of the Tampa and Midtown community and will miss the hustle and bustle of the unique landmark that is Midtown.
We have enjoyed hosting so many of you for our Afternoon Teas on the weekends and there is still time to enjoy one more cup of tea before we go. We still have spots available for July 18th, 19th, 25th and 26th. If you would like to make a reservation, call 727-593-0656.
Though our time in Tampa will soon be ending we are excited for our next chapter at our flagship store in Belleair Bluffs. We will be doing an extensive expansion of our retail store as we move our production to our new production kitchen. We will be able to triple our seating and will be adding croissants, quiche, sandwiches salads and other new items this fall once we finish the renovation. We hope our Tampa customers will make the trip to see us there.
It is with much gratitude that we want to thank all our Tampa customers for their patronage over the last 5 years and hope this isn't a farewell but a see you soon at our Belleair Bluffs store.
The William Dean Team

07/12/2026

We have a great opportunity to enjoy our Afternoon Tea at our Belleair Bluffs location today. Due to a late cancellation we have Afternoon Tea for up to 4 people available for 50% off. This is for the first to call. It can be a party of 4 or party of 2. Normally $37.50 per person this will be $18.75 per person. Please call 727-593-0656 if you would like to enjoy our Afternoon tea today.

06/26/2026

Thank you Morning Blend and Natalie and Roxanne for letting us visit and talk about all things "praline" on National Praline day. Always fun to stop by and share what we do.

06/20/2026

We have a great opportunity to enjoy our Afternoon Tea at our Midtown Tampa location today. Due to a late cancellation we have Afternoon Tea for 2 people available for 50% off. This is for the first to call. Normally $37.50 per person this will be $18.75 per person. Please call 813-353-0930 if you would like to enjoy our Afternoon tea today.

06/07/2026

Whatever you do in life, if the best part along the way isn't the people you meet, you've chose the wrong path. One of my favorite chocolatiers I've met in my 18 years is Robyn Dochterman, founder of St Croix Chocolates in St Croix Minnesota. I knew while spending the weekend here I had to visit and I wasn't disappointed. She has sold the shop to the next generation of chocolatiers in Chef Jason but the same quality and creativity still shines through. Like me, Robyn stumbled on artisan chocolates somewhere halfway through life and her passion and dedication were contagious. She and her wife Deidre are on to their next adventure planting a chestnut orchard and I'm sure the same spirit that made her successful at St Croix chocolates will lead her on this new passion. I always love trying chocolates when I travel but it's even more special when I know the story of hard work and passion behind them.

05/30/2026

We have a couple great opportunities to enjoy our Afternoon Tea at both our Belleair Bluff and Midtown Tampa locations. Due to late cancellations we have Afternoon Tea for up to 5 people available for 50% off at our Belleair Bluffs location and up to 2 people at our Midtown Tampa location. This goes to the first people to call. Normally $37.50 per person this will be $18.75 per person. Please call 727-593-0656 if you would like to enjoy our Afternoon tea today to make your reservation.

05/09/2026

We have a great opportunity to enjoy our Afternoon Tea at our Midtown Great Day Live Tampa Bay location today. Due to a late cancellation we have Afternoon Tea for up to 4 people available for 50% off. This is to the first 4 people to call. We can do a party of 4 or (2) parties of 2. Normally $37.50 per person this will be $18.75 per person. Please call 813-353-0930 if you would like to enjoy our Afternoon tea today.

05/02/2026

First off I want to thank all of our customers over the years who have supported us and made this adventure possible. I like that we can use social media to keep in touch but there is also a dark side. Today we received 2 negative reviews and I don't feel its indicative of how hard my staff and I work to make William Dean Chocolates special. I understand mistakes happen and I'm sure we could have handled the situation better. My personal philosophy is a bad experience is an opportunity to make an even better one. I'm not sure I've always succeeded, but I've tried. Anyway, my reason for this post is to get a better idea of how we've done. If you feel so inclined and have the time, I'd love to know your experience with William Dean. I hope they are good but if not, I promise to take your responses to heart and try to improve. Thanks again. Bill

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