08/21/2026
You’re not imagining it - and you’re not alone in asking. 🍷
This week’s tackles the question we actually get asked in store: why does the same wine taste better out at dinner than it does at home?
Turns out it’s part bottle variation, part psychology. When you’re dressed up, out with people you love, and having a great time - everything tastes a little better. Home in your pajamas after a long day? The wine’s doing a different job.
Context is everything. What do you think - have you noticed this too? 👇