09/08/2026
I realized there are a lot of you here who know Hello Lovely…but maybe don’t really know ME. 🤎
So hi! I’m Lydia — the girl behind Hello Lovely.
I’m a wife, a mom to my girls, a small-town business owner, and someone who is pretty much always dreaming up the next idea. 😂
I love traveling, being outside, making memories with my family, finding pieces I know my customers are going to love, and creating things that bring people together.
Hello Lovely started as a boutique, but somewhere along the way my vision for it became so much bigger.
I wanted to create a place where women could come in, find something that makes them feel good, grab a fun drink, take a little time for themselves, bring their friends, and feel welcome.
Owning a small business is definitely not always the pretty stuff you see on social media. There are long days, ideas that flop, second guessing, boxes everywhere, lots of learning as I go…and plenty of “what was I thinking?” moments. 😂
But there are also customers who become friends, my girls getting to grow up around this business, an incredible community supporting us, and moments when I look around and think, “We actually built this.”
This fall I want to share more of THAT with you.
More behind the scenes. More family. More of why I make the decisions I do. More of the real life behind running Hello Lovely.
And of course…plenty of fall outfits, game day, drinks + all the fun stuff too. 🍂🏈
So whether you’ve been here since the beginning or just found us — I’m really glad you’re here. 🤎
Now tell me something about YOU! How did you first find Hello Lovely?