HEA Book Boutique

HEA Book Boutique Iowa's OG romance bookstore, bringing books, bookish goodies & bookish events!
588 Boyson Rd. NE #116, Cedar Rapids
We also do pop-ups!

It's   again, and we have some spectacular reads headed your way!As always, grab them in store or order online for shipp...
09/15/2026

It's again, and we have some spectacular reads headed your way!

As always, grab them in store or order online for shipping or holding!

(Not pictured: Avalon Tower by C.N. Crawford (Christine) because it's arriving late)

🩷 Grim Tidings by BK Borison
A grim reaper and a guardian angel walk into a bar...

No, that's not the start of a bad joke! It's the start of one of fall's most anticipated reads!

🩷 Styx by Nikita Gill
A beautiful novel told in prose form about the Titan goddess of the underworld river.

⭐ Signed bookplates while supplies last!

🩷 The Sweetest Fiend by Raven Kennedy
A new series by the author famous for her Plated Prisoner series. This one is the first in a duology, and it's a retelling of the Pied Piper story.

⭐ Signed copies while they last!

🩷 Eldritch by Keri Lake
Book 2, a.sequel to Anathema. This one is another dark, Gothic fantasy about the Eating Woods (trad reprint)

🩷 Winterveil by ava reid
A YA dystopian novel featuring a war college and four young criminals. It's Book 1 in a new duology.

🩷 The Emperor's Enemy by Jasmine Mas
A dark, enemies-to-lovers fantasy (book 1 of a duology) features a skilled hunter, Zora, and a dangerous Emperor mage (Aleksander) who's obsessed with capturing her.

🩷 10 Things I Hate About Zombies by Hazel Graves
A shopowner and a mushroom hunter accidentally start a zombie outbreak, and romcom fun ensues!

🩷 Shield of Sparrows by Devney Perry
The deluxe paperback release of this widely popular (and one of our store favorites!) romantasy. Grab these edges while you can!

🩷 Fall Me Maybe by Laney Hatcher
Another charming chapter in the Cozy Creek saga! Luanne accidentally falls for her rideshare driver.

🩷 Blue Jean Summer by Maggie Gates
The first interconnected standalone in a new series by Maggie. A rich cowboy has to marry quickly to save his land, and the most obvious choice is his former childhood friend and current beauty queen, Catherine.

🩷 Cruelest Cowboy by CoraBrent
A dark cowboy romance featuring a shy accountant who must marry one of the dark and brooding Tempestra brothers to save her own brother's life. She picks the eldest, but that'

Are you ready for Threshing Day to release?!HEA Book Boutique will open at midnight on Sept. 29 to distribute pre-orders...
09/12/2026

Are you ready for Threshing Day to release?!

HEA Book Boutique will open at midnight on Sept. 29 to distribute pre-orders and for purchasing copies of "not book 4".

This is not one of our typical parties...meaning we don't have a ton of activities or other things planned.

But because our Chief Book Babe isn't great with "something small"... we're also planning some fun surprises 😉

PLUS!
💛 EVERYONE who shows up at midnight, regardless of purchase status, gets a goodie from HEA (we should have plenty, but let's say "while supplies last" just in case)
💛 FIRST 50 get a special gift from Entangled Publishing
💛 2 LUCKY PRE-ORDERS get a signed bookplate from Rebecca Yarros !

Think of the bookplates like an Irid Scorpion Tale picking someone who pre-ordered. Keep these things in mind:
- must be a pre-order, not a purchase the night of the release
- pre-order must be placed on or before Sept. 27
- pre-order must be picked up at the midnight release (shipping or pre-orders picked up after the midnight event will not be eligible)
- these will be entirely random, and the staff distributing pre-orders will not know what books they are in

See you at midnight on Sept. 29! 😘

🎲♠️♦️ VEGAS BABY! ♦️♠️🎲HEA Book Boutique is coming to wildandwindybookevent LoveNVegas in October and we can't wait!Our ...
09/11/2026

🎲♠️♦️ VEGAS BABY! ♦️♠️🎲

HEA Book Boutique is coming to wildandwindybookevent LoveNVegas in October and we can't wait!

Our pre-order is finally open (better late than never, right? 😬) and closes Oct. 1.

We're bringing all kinds of goodies, including shelf decor and our SUPER SOFT BELLA+CANVAS bookish tees...plus some other goodies we've been working on!

🔗 To pre-order: https://beventi.co/orderform/py0sfnqepr

See you in October, Vegas!

09/11/2026

Support small business.
Shop indie.
Buy books.

🎉Happy release day to What About Us by Kristen ProbyWe were lucky enough to score indie bookstore exclusives of this sma...
09/10/2026

🎉Happy release day to What About Us by Kristen Proby

We were lucky enough to score indie bookstore exclusives of this small town, friends to lovers hockey romance! It's Book 2 in the series (and before you ask, we have a LIMITED amount of book 1 indie exclusives left!)

🩷 What it's about:

Xander Hendrix was the only person in the world who was kind to me. Not my horrible family, and certainly no one else at school. He was the boy who protected me from bullies and made me feel . . . seen. Now, all these years later, he’s a hockey superstar, back in our hometown of Silver Springs with an injury—and he doesn’t remember me at all.

Let me tell you, that will mess with your head.

But I’ve never forgotten him. I’ve followed his amazing hockey career, cheering him on from afar while dealing with an abusive mother and a soul-crushing workload.

Now I’ve been hired as his physical therapist. Suddenly, my sole job is to spend every day with the tall, sexy athlete, helping him get back in shape to return to the ice and the sport he loves. But this isn’t just about rehab for him. The way he looks at me, takes care of me, and touches me is so much more than a simple working relationship.

When my already fragile life starts to totally fall apart, Xander is there to help me pick up the pieces. He’s the one person I can lean on. Count on. And don’t even get me started on what the man can do to my body.

But when he’s healed and it’s time for him to return to Denver, will what we’ve built be strong enough to keep us together? Or will I have to say goodbye?

⭐ Current read: Crown of Crimson & Crows by Tessa Hale ⭐BIG thank you to Tessa Hale for this stunning edition! It's been...
09/10/2026

⭐ Current read: Crown of Crimson & Crows by Tessa Hale ⭐

BIG thank you to Tessa Hale for this stunning edition! It's been a minute since I read a paranormal why choose. I'm only a few pages in, but already drawn in.

This fated mates, vampire, enemies-to-lovers why choose is available now in deluxe paperback. You will find it on our Romantasy/Paranormal shelves (or online for shipping!)

Need a break and want a short getaway?There's still room on the bus for you! Join us and HEA Book Boutique on Saturday f...
09/10/2026

Need a break and want a short getaway?

There's still room on the bus for you! Join us and HEA Book Boutique on Saturday for a day-long road trip to Dragonfly Books, The Silver Birch Christian Books and Gifts, and Paper Moon.

Join us! You know you want to.

Grab your seat here: https://swampfoxbookstore.com/bustour

Yesterday was   but the holiday weekend put us behind. Check out what's hot on the new release table this week!As always...
09/09/2026

Yesterday was but the holiday weekend put us behind. Check out what's hot on the new release table this week!

As always, these are available in store or online, and we ship nationwide!

See you soon! 😘

(PS, Burn of the Everflame and a few others are delayed in transit, but on their way!)



🩷 The Tempest by Victoria Aveyard
Pirates, and written by the author of Red Queen
Comes with artwork!

🩷 XO Karma by Hailey Dickert | Romance Author
A dark romcom with knife play 😉
Signed, and comes with ALL the swag

🩷 Hexy Beast by Avery Flynn
A spicy paranormal romance perfect for witchy season

🩷 Love Felt Like This by Julie Olivia
A cozy, fall rockstar romance

🩷 Meet Cute Magic by Morgan Elizabeth | Romance Author
A cozy, witchy enemies-to-lovers romance

🩷 See You Next Tuesday by Kate Stayman-London
Do romance and politics mix? Find out!

🩷 Disenchanted by Lucy Jane Wood
A reluctant witch accidentally triggers a curse

🩷 Level Up for Love by Lenora Woods
A second chance for two college rivals, and incorporating RPGs

🩷 With All My Haunted Heart by Isabel Sterling
A sapphic, cozy witch story with a b&b, ghosts and a good time.

🩷 Peaks and Promises by Claire Kingsley
The next chapter in a small town romantic suspense series.

🩷 The Single Dad by Marni Mann
Book 3 in the Dalton family series, featuring a nanny and single dad.

🩷 Game Over by bellanorthauthor
A small town, enemies-to-lovers cowboy romance.

🩷 Big Bad Wolf by Laurie Gilmore
Cozy, fated mates with a Little Red Riding Hood vibe.

🩷 The Incendiary by LJ Claren
Book 2 in this spicy, slow burn romantasy series by an Iowa author!

🩷 Twisted Kingdom by Rina Kent
A trad re-release of this good girl meets bad boy dark romance.

🩷 Sense & Sensibility
A classic, and make it pretty!

09/08/2026

Onyx is a baddie. We are all aware.

If you're a fan of tarot and oracle decks, we just got some new ones in! Swipe through to see a few of the options.Fairi...
09/07/2026

If you're a fan of tarot and oracle decks, we just got some new ones in! Swipe through to see a few of the options.

Fairies, fairy tale heroines, light, love, roses, books...there are some gorgeous decks!

You can grab these in store or for shipping. 🔗 Is in the comments.

Address

588 Boyson Road NE #116
Cedar Rapids, IA
52402

Opening Hours

Tuesday 11am - 6pm
Wednesday 11am - 6pm
Thursday 11am - 6pm
Friday 11am - 6pm
Saturday 10am - 4pm
Sunday 12pm - 4pm

Telephone

+13194239624

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