07/23/2026
π Franchise of the Year Spotlight: Meet Autumn Northcutt of Rhea Lanaβs of Jonesboro!
We are so excited to celebrate Autumn Northcutt, owner of Rhea Lanaβs of Jonesboro, as our Franchise of the Year! π
Autumn held her very first event in Fall 2015 after stepping into ownership with a desire to do more in her community and create more flexibility for her family. Nearly a decade later, she has built a thriving event that serves local families, supports hardworking women, and continues to make a lasting impact in Jonesboro.
As a single mom of eight children, Autumn is especially grateful for the way Rhea Lanaβs has helped provide for her family while allowing her to pour into others. She describes Rhea Lanaβs as more than a business - itβs a ministry and a way to help families earn, save, and find what they need for their children.
And if you know Autumn, you know she brings the perfect mix of hard work, heart, humor, and grit to everything she does. She is one of the funniest people youβll ever meet, and this award is so well deserved. π
A few fun facts about Autumn:
β Event week fuel: Shadrachs XL black coffee + Chomps beef sticks
πΆ Theme song: βIβm Still Standingβ by Elton John
π Funniest sale finds: a hot dog cooker, John Deere oil filter, and even a crossbow that sold for $1,000
π Move-out tradition: Dairy Queen with her kids, trailer in tow, for fries and milkshakes
Autumnβs story is such a beautiful example of what happens when an owner leads with heart and stays committed to serving her community well.
Jonesboro friends, make plans to support Autumn and shop her Franchise of the Year event (Happening Now):
Rhea Lanaβs of Jonesboro:
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July 26-31
π 628 Burke Ave, Jonesboro AR
Help us celebrate Autumn in the comments! Share your favorite Autumn story, something you love about her, or a quick congratulations for this very well-deserved honor. π